US2023169538A1PendingUtilityA1

Method and apparatus for delivering content to augmented reality devices

Assignee: AT & T IP I LPPriority: Dec 2, 2019Filed: Jan 26, 2023Published: Jun 1, 2023
Est. expiryDec 2, 2039(~13.3 yrs left)· nominal 20-yr term from priority
Inventors:Kunwar Handa
G06V 20/20G06T 19/006G06Q 30/0241G06V 10/225G02B 27/0172G02B 27/0093
70
PatentIndex Score
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Claims

Abstract

Aspects of the subject disclosure may include, for example, a method performed by a processing system including a processor, including receiving, from an augmented reality device, image data associated with a visual apparatus, determining whether the image data indicates a marker, and, responsive to determining that the image date indicates the marker, determining a first characteristic associated with a user of the augmented reality device, and sending a notification to an advertising server responsive to determining the image data includes the marker, where the advertising server sends content data to the augmented reality device responsive to the notification, and where the content data is selected by the advertising server according to the first characteristic associated with the user of the augmented reality device. Other embodiments are disclosed.

Claims

exact text as granted — not AI-modified
What is claimed is: 
     
         1 . A device, comprising:
 a processing system including a processor; and   a memory that stores executable instructions that, when executed by the processing system, facilitate performance of operations, the operations comprising:
 determining location information associated with an augmented reality device proximate to a first visual apparatus; 
 identifying a first marker associated with the first visual apparatus, wherein the first marker is in proximity to a second marker associated with a second visual apparatus; and 
 responsive to the identifying the first marker, sending a notification to an advertising server including the first marker and the second marker, wherein the advertising server sends content data to the augmented reality device responsive to the notification, wherein the content data is selected by the advertising server according to the first marker and the second marker. 
   
     
     
         2 . The device of  claim 1 , wherein the operations further comprise:
 determining a current activity associated with the augmented reality device, wherein the second marker is further associated with the current activity.   
     
     
         3 . The device of  claim 2 , wherein the current activity is further determined according to the location information associated with the augmented reality device. 
     
     
         4 . The device of  claim 2 , wherein the advertising server further determines whether to send the content data to the augmented reality device according to the location information associated with the augmented reality device. 
     
     
         5 . The device of  claim 1 , wherein the augmented reality device captures image data associated with the first visual apparatus, wherein the identifying the first marker comprises analyzing the image data. 
     
     
         6 . The device of  claim 5 , wherein the analyzing the image data comprises comparing the image data to a plurality of images associated with a plurality of markers. 
     
     
         7 . The device of  claim 1 , wherein the operations further comprise determining a prior activity associated with the augmented reality device according to movement associated with the augmented reality device, wherein the notification further includes the prior activity, and wherein the content data is further selected according to the prior activity. 
     
     
         8 . The device of  claim 1 , wherein the operations further comprise receiving a user characteristic, the user characteristic associated with a user of the augmented reality device. 
     
     
         9 . The device of  claim 8 , wherein the user characteristic includes user profile data, prior advertising interaction data, or a combination thereof. 
     
     
         10 . The device of  claim 8 , wherein the content data is further selected by the advertising server according to the user characteristic. 
     
     
         11 . The device of  claim 1 , wherein the content data comprises three-dimensional image data. 
     
     
         12 . The device of  claim 11 , wherein the three-dimensional image data is streamed as a point cloud data, mesh cloud data, or a combination thereof. 
     
     
         13 . A non-transitory, machine-readable medium, comprising executable instructions that, when executed by a processing system including a processor, facilitate performance of operations, the operations comprising:
 identifying location information associated with an augmented reality device proximate to a first visual apparatus;   determining a first marker associated with the first visual apparatus, wherein the first marker is in proximity to a second marker associated with a second visual apparatus; and   responsive to the determining the first marker associated with the first visual apparatus, sending a notification to an advertising server including the first marker associated with the first visual apparatus, the second marker associated with the second visual apparatus, and wherein the advertising server sends content data selected by the advertising server according to the first marker and the second marker to the augmented reality device responsive to the notification.   
     
     
         14 . The non-transitory, machine-readable medium of  claim 13 , wherein the content data is further selected according to a prior activity associated with the augmented reality device. 
     
     
         15 . The non-transitory, machine-readable medium of  claim 13 , wherein the augmented reality device captures image data associated with the first visual apparatus, and wherein the determining whether the image data indicates the first marker includes decoding a coded message included in the image data, comparing the image data to a plurality of images associated with a plurality of markers, or a combination thereof. 
     
     
         16 . The non-transitory, machine-readable medium of  claim 13 , wherein the content data is further selected by the advertising server according to a characteristic associated with a user of the augmented reality device. 
     
     
         17 . The non-transitory, machine-readable medium of  claim 13 , wherein the operations further comprise:
 determining a current activity associated with the augmented reality device according to an identification of an application executing via the augmented reality device, wherein the second marker is further associated with the current activity.   
     
     
         18 . A method, comprising:
 determining, by a processing system including a processor, a location of an augmented reality device in proximity to a first visual apparatus;   identifying, by the processing system, a first marker associated with the first visual apparatus, wherein the first marker is in proximity to a second marker associated with a second visual apparatus; and   responsive to the identifying the first marker associated with the first visual apparatus, sending, by the processing system, a notification to an advertising server including the first marker and the second marker, wherein the advertising server sends content data selected by the advertising server according to the first marker and the second marker to the augmented reality device responsive to the notification.   
     
     
         19 . The method of  claim 18 , wherein the content data is further selected by the advertising server according to a characteristic associated with a user of the augmented reality device wherein the characteristic associated with the user of the augmented reality device includes user profile data, prior advertising interaction data, or a combination thereof. 
     
     
         20 . The method of  claim 18 , wherein the identifying the first marker further comprises decoding a coded message included in image data associated with the first visual apparatus, the method further comprising comparing, by the processing system, the image data to a plurality of images associated with a plurality of markers, or a combination thereof.

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