Methods and systems for presentation of media collections with automated advertising

Abstract

Systems, devices, media, instructions, and methods are provided for presentation of media collections with automated advertising. In one embodiment, display time data associated for a first plurality of content elements and a first advertising element as displayed on a first device are used in adjusting a presentation order for a second content collection comprising a second plurality of content elements and at least a second advertising element, where a placement of the second advertising element within the presentation order is based on the display time data. In some embodiments, a ratio of advertising to content elements is targeted over time for a user based on user interactions with various content and advertising elements.

What is claimed is: 
     
         1 . A method, comprising:
 transmitting, to a server computer, a request for content associated with a first media collection;   receiving, from the server computer, a plurality of content elements associated with the first media collection and at least a first advertising element;   displaying, on an output display of a device, the plurality of content elements and the first advertising element;   storing, in a memory of a device, first display timing data associated with a first display time of the plurality of content elements and a second display time of the first advertising element;   communicating the first display timing data to the server computer; and   receiving, from the server computer, a second plurality of content elements and at least a second advertising element associated with a display order, wherein the display order is based at least in part on the first display timing data.   
     
     
         2 . The method of  claim 1 , wherein the first display timing data further comprises a number of content elements displayed and a number of advertising elements displayed. 
     
     
         3 . The method of  claim 2 , further comprising:
 displaying, on the output display of the device, the second plurality of content elements and the second advertising element;   receiving, at an input of the device, one or more element skip inputs; and   storing, in a memory of the device, second display timing data associated with a second display time of the plurality of content elements and a second display time of the second advertising element based, at least in part, on the one or more element skip inputs.   
     
     
         4 . The method of  claim 3 , further comprising:
 communicating the second display timing data to the server computer; and   receiving, from the server computer, a third plurality of content elements and at least a third advertising element associated with a third display order, wherein the third display order is based at least in part on the one or more element skip inputs.   
     
     
         5 . The method of  claim 1 , wherein the first media collection is associated with a shared set of media collection characteristics. 
     
     
         6 . The method of  claim 5 , wherein the shared set of media collection characteristics is part of a live story. 
     
     
         7 . The method of  claim 1 , wherein each content element of the plurality of content elements is associated with an individual display time less than or equal to ten seconds. 
     
     
         8 . A device comprising:
 a processor; and   a memory storing instructions that, when executed by the processor, configure the processor to perform operations comprising:   transmitting, to a server computer, a request for content associated with a first media collection;   receiving, from the server computer, a plurality of content elements associated with the first media collection and at least a first advertising element;   displaying, on an output display of the device, the plurality of content elements and the first advertising element;   storing, in a memory of the device, first display timing data associated with a first display time of the plurality of content elements and a second display time of the first advertising element;   communicating the first display timing data to the server computer; and   receiving, from the server computer, a second plurality of content elements and at least a second advertising element associated with a display order, wherein the display order is based at least in part on the first display timing data.   
     
     
         9 . The device of  claim 8 , wherein the first display timing data further comprises a number of content elements displayed and a number of advertising elements displayed. 
     
     
         10 . The device of  claim 9 , the operations further comprising:
 displaying, on the output display of the device, the second plurality of content elements and the second advertising element;   receiving, at an input of the device, one or more element skip inputs; and   storing, in a memory of the device, second display timing data associated with a second display time of the plurality of content elements and a second display time of the second advertising element based, at least in part, on the one or more element skip inputs.   
     
     
         11 . The device of  claim 10 , the operations further comprising:
 communicating the second display timing data to the server computer; and   receiving, from the server computer, a third plurality of content elements and at least a third advertising element associated with a third display order, wherein the third display order is based at least in part on the one or more element skip inputs.   
     
     
         12 . The device of  claim 8 , wherein the first media collection is associated with a shared set of media collection characteristics. 
     
     
         13 . The device of  claim 12 , wherein the shared set of media collection characteristics is part of a live story. 
     
     
         14 . The device of  claim 8 , wherein each content element of the plurality of content elements is associated with an individual display time less than or equal to ten seconds. 
     
     
         15 . A non-transitory computer-readable storage medium, the computer-readable storage medium including instructions that when executed by a computer, cause the computer to perform operations comprising:
 transmitting, to a server computer, a request for content associated with a first media collection;   receiving, from the server computer, a plurality of content elements associated with the first media collection and at least a first advertising element;   displaying, on an output display of a device, the plurality of content elements and the first advertising element;   storing, in a memory of a device, first display timing data associated with a first display time of the plurality of content elements and a second display time of the first advertising element;   communicating the first display timing data to the server computer; and   receiving, from the server computer, a second plurality of content elements and at least a second advertising element associated with a display order, wherein the display order is based at least in part on the first display timing data.   
     
     
         16 . The non-transitory computer-readable storage medium of  claim 15 , wherein the first display timing data further comprises a number of content elements displayed and a number of advertising elements displayed. 
     
     
         17 . The non-transitory computer-readable storage medium of  claim 16 , the operations further comprising:
 displaying, on the output display of the device, the second plurality of content elements and the second advertising element;   receiving, at an input of the device, one or more element skip inputs; and   storing, in a memory of the device, second display timing data associated with a second display time of the plurality of content elements and a second display time of the second advertising element based, at least in part, on the one or more element skip inputs.   
     
     
         18 . The non-transitory computer-readable storage medium of  claim 17 , the operations further comprising:
 communicating the second display timing data to the server computer; and   receiving, from the server computer, a third plurality of content elements and at least a third advertising element associated with a third display order, wherein the third display order is based at least in part on the one or more element skip inputs.   
     
     
         19 . The non-transitory computer-readable storage medium of  claim 15 , wherein the first media collection is associated with a shared set of media collection characteristics. 
     
     
         20 . The non-transitory computer-readable storage medium of  claim 19 , wherein the shared set of media collection characteristics is part of a live story.