Apparatus, system, and method for a micro commerce ad

Abstract

Apparatuses, methods, systems, and program products are disclosed for a micro commerce ad. An apparatus includes a processor and a memory that stores code executable by the processor. The code is executable by the processor to receive at least one of visitor preferences and publisher preferences associated with an advertiser. The code is executable by the processor to determine items for sale from the advertiser to be presented within an advertisement according to the at least one of visitor preferences and publisher preferences. The code is executable by the processor to display the advertisement on a digital interface of a publisher different from the advertiser. The code is executable by the processor to facilitate completion of a transaction associated with an item for sale presented within the advertisement without redirecting a user away from the digital interface of the publisher and to a different interface associated with the advertiser.

What is claimed is: 
     
         1 . An apparatus, comprising:
 a processor;   a memory that stores code executable by the processor to:
 receive at least one of visitor preferences and publisher preferences associated with an advertiser; 
 determine items for sale from the advertiser to be presented within an advertisement according to the at least one of visitor preferences and publisher preferences; 
 display the advertisement on a digital interface of a publisher different from the advertiser; and 
 facilitate completion of a transaction associated with an item for sale presented within the advertisement, the transaction completed within the presented advertisement without redirecting a user away from the digital interface of the publisher and to a different interface associated with the advertiser. 
   
     
     
         2 . The apparatus of  claim 1 , wherein the publisher preferences comprise preferences for displaying items for sale within the advertisement that are set by the publisher associated with the digital interface where the advertisement is presented. 
     
     
         3 . The apparatus of  claim 1 , wherein the visitor preferences comprise preferences for displaying items for sale within the advertisement that are set by the user viewing the digital interface where the advertisement is presented. 
     
     
         4 . The apparatus of  claim 1 , wherein the at least one of visitor preferences and publisher preferences comprise one or more of categories of items for sale, sub-categories of items for sale, purchase history of the user viewing the digital interface where the advertisement is presented. 
     
     
         5 . The apparatus of  claim 1 , wherein the code is executable by the processor to access the publisher preferences from a database on a server of at least one of the advertiser, the publisher, and an ad network. 
     
     
         6 . The apparatus of  claim 1 , wherein the code is executable by the processor to access the visitor preferences from a database on a server of at least one of the advertiser, the publisher, and an ad network based on an identifier for the user. 
     
     
         7 . The apparatus of  claim 1 , wherein the user logs into a user account by providing credentials within the advertisement to access the visitor's preferences. 
     
     
         8 . The apparatus of  claim 7 , wherein the user registers for a new account within the advertisement, the user's selection of one or more categories and sub-categories of items for sale associated with the user's account. 
     
     
         9 . The apparatus of  claim 8 , wherein the visitor preferences are based on a purchase history of the user at the advertiser. 
     
     
         10 . The apparatus of  claim 1 , wherein the code is executable by the processor to set the at least one of visitor preferences and publisher preferences via the advertisement. 
     
     
         11 . The apparatus of  claim 1 , wherein the advertisement further comprises a plurality of different panels, each panel representing a distinct display within the advertisement, the plurality of panels comprising one or more of storefront panels, settings panels, sales information panels, and visitor registration panels, the user setting the visitor preferences within the settings panel. 
     
     
         12 . A method, comprising:
 receiving at least one of visitor preferences and publisher preferences associated with an advertiser;   determining items for sale from the advertiser to be presented within an advertisement according to the at least one of visitor preferences and publisher preferences;   displaying the advertisement on a digital interface of a publisher different from the advertiser; and   facilitating completion of a transaction associated with an item for sale presented within the advertisement, the transaction completed within the presented advertisement without redirecting a user away from the digital interface of the publisher and to a different interface associated with the advertiser.   
     
     
         13 . The method of  claim 12 , wherein the publisher preferences comprise preferences for displaying items for sale within the advertisement that are set by the publisher associated with the digital interface where the advertisement is presented. 
     
     
         14 . The method of  claim 12 , wherein the visitor preferences comprise preferences for displaying items for sale within the advertisement that are set by the user viewing the digital interface where the advertisement is presented. 
     
     
         15 . The method of  claim 12 , wherein the at least one of visitor preferences and publisher preferences comprise one or more of categories of items for sale, sub-categories of items for sale, purchase history of the user viewing the digital interface where the advertisement is presented. 
     
     
         16 . The method of  claim 12 , further comprising accessing the publisher preferences from a database on a server of at least one of the advertiser, the publisher, and an ad network. 
     
     
         17 . The method of  claim 12 , further comprising accessing the visitor preferences from a database on a server of at least one of the advertiser, the publisher, and an ad network based on an identifier for the user. 
     
     
         18 . The method of  claim 12 , wherein the user logs into a user account by providing credentials within the advertisement to access the visitor's preferences. 
     
     
         19 . The method of  claim 18 , wherein the user registers for a new account within the advertisement, the user's selection of one or more categories and sub-categories of items for sale associated with the user's account. 
     
     
         20 . A computer program product comprising a computer readable storage medium storing computer usable program code executable to perform operations comprising:
 receiving at least one of visitor preferences and publisher preferences associated with an advertiser;   determining items for sale from the advertiser to be presented within an advertisement according to the at least one of visitor preferences and publisher preferences;   displaying the advertisement on a digital interface of a publisher different from the advertiser; and   facilitating completion of a transaction associated with an item for sale presented within the advertisement, the transaction completed within the presented advertisement without redirecting a user away from the digital interface of the publisher and to a different interface associated with the advertiser.