Authentic review platform

Abstract

One or more systems and/or techniques for collecting and/or presenting reviews and/or ratings associated with items are provided. A request to perform a review procedure for a first item is received. In response to receiving the request, a first target profile associated with the first item is generated. A second client device associated with a first reviewer displays a review platform interface including one or more selectable inputs associated with one or more items. A first selectable input is associated with the first item. A request to review the first item is received from the second client device via a selection of the first selectable input. Based upon the first target profile and a first reviewer profile associated with the first reviewer, it is determined that the first reviewer is associated with a first target audience of the first item. Review instructions are transmitted to the second client device.

What is claimed is: 
     
         1 . A method of a review system, comprising:
 receiving, via a first client device associated with a first entity, a first request to perform a review procedure for a first item associated with the first entity;   responsive to receiving the first request, generating a first target profile associated with the first item;   controlling a graphical user interface of a second client device associated with a first reviewer to display a review platform interface comprising one or more selectable inputs associated with one or more items, wherein a first selectable input of the one or more selectable inputs is associated with the first item;   receiving a first request to review the first item from the second client device via a selection of the first selectable input;   determining, based upon the first target profile associated with the first item and a first reviewer profile associated with the first reviewer, that the first reviewer is associated with a first target audience of the first item; and   transmitting review instructions, associated with reviewing the first item, to the second client device.   
     
     
         2 . The method of  claim 1 , comprising:
 receiving first target information from the first client device associated with the first entity, wherein the generating the first target profile is performed based upon the first target information associated with the first item.   
     
     
         3 . The method of  claim 2 , wherein the first request to perform the review procedure for the first item, associated with the first entity, comprises the first target information. 
     
     
         4 . The method of  claim 2 , wherein the first target information is indicative of at least one of:
 one or more ages associated with the first target audience of the first item;   one or more locations associated with the first target audience of the first item;   one or more genders associated with the first target audience of the first item;   an education level associated with the first target audience of the first item;   user activity associated with the first target audience of the first item;   one or more past purchases associated with the first target audience of the first item;   one or more cookies associated with the first target audience of the first item;   one or more user interests associated with the first target audience of the first item;   one or more income levels associated with the first target audience of the first item;   one or more social status levels associated with the first target audience of the first item;   one or more ethnicities associated with the first target audience of the first item;   one or more shopping habits associated with the first target audience of the first item;   one or more physical features associated with the first target audience of the first item;   one or more body types associated with the first target audience of the first item;   one or more household characteristics associated with the first target audience of the first item; or   one or more occupations associated with the first target audience of the first item.   
     
     
         5 . The method of  claim 1 , comprising:
 receiving, from the second client device associated with the first reviewer, first reviewer information associated with the first reviewer; and   generating the first reviewer profile based upon the first reviewer information associated with the first reviewer.   
     
     
         6 . The method of  claim 5 , wherein the first reviewer information is indicative of at least one of:
 an age associated with the first reviewer;   a location associated with the first reviewer;   a gender associated with the first reviewer;   an education level associated with the first reviewer;   user activity associated with the first reviewer;   one or more past purchases associated with the first reviewer;   one or more cookies associated with the second client device;   one or more interests associated with the first reviewer;   an income level associated with the first reviewer;   a social status level associated with the first reviewer;   an ethnicity associated with the first reviewer;   one or more shopping habits associated with the first reviewer;   one or more physical features associated with the first reviewer;   a body type associated with the first reviewer;   one or more household characteristics associated with the first reviewer; or   an occupation associated with the first reviewer.   
     
     
         7 . The method of  claim 1 , wherein the review instructions are indicative of at least one of:
 purchasing the first item;   using the first item;   submitting, using at least one of the review platform interface or a shopping platform, a review of the first item that is based upon an experience of the first reviewer using the first item; or   submitting, using at least one of the review platform interface or the shopping platform, a rating of the first item that is based upon the experience of the first reviewer using the first item.   
     
     
         8 . The method of  claim 7 , comprising:
 receiving at least one of a first review of the first item or a first rating of the first item from the second client device; and   reimbursing the first reviewer responsive to the receiving at least one of the first review of the first item or the first rating of the first item.   
     
     
         9 . The method of  claim 7 , comprising:
 receiving a first review of the first item from the second client device after the transmitting the review instructions to the second client device;   receiving one or more reviews of the first item from one or more client devices via the review system; and   displaying, via a first item review page associated with the first item, at least one of:
 a plurality of reviews of the first item, wherein the plurality of reviews of the first item comprises the first review and the one or more reviews of the first item; or 
 an indication of a quantity of reviews of the plurality of reviews of the first item. 
   
     
     
         10 . The method of  claim 7 , comprising:
 receiving a first rating of the first item from the second client device after the transmitting the review instructions to the second client device;   receiving one or more ratings of the first item from one or more client devices via the review system;   generating, based upon a plurality of ratings of the first item, a first item rating, wherein the plurality of ratings of the first item comprises the first rating and the one or more ratings; and   displaying, via a first item review page associated with the first item, at least one of:
 an indication of a quantity of ratings of the plurality of ratings of the first item; or 
 an indication of the first item rating. 
   
     
     
         11 . The method of  claim 9 , comprising:
 displaying, on a first item product page associated with purchasing the first item, a second indication of the quantity of reviews.   
     
     
         12 . The method of  claim 10 , comprising:
 displaying, on a first item product page associated with purchasing the first item, at least one of:
 a second indication of the quantity of ratings; or 
 a second indication of the first item rating. 
   
     
     
         13 . The method of  claim 11 , comprising:
 displaying a second selectable input related to the first item review page on the first item product page;   receiving, from a third client device, a selection of the second selectable input; and   responsive to receiving the selection of the second selectable input, displaying the first item review page via the third client device.   
     
     
         14 . The method of  claim 12 , comprising:
 displaying, on the first item product page, a review platform logo associated with the review platform interface, wherein the review platform logo is at least one of adjacent to or within a threshold distance of at least one of:
 the second indication of the quantity of ratings; or 
 the second indication of the first item rating. 
   
     
     
         15 . The method of  claim 1 , wherein the controlling the graphical user interface of the second client device to display the review platform interface comprising the first selectable input associated with the first item, is performed responsive to the determining that the first reviewer is associated with the first target audience of the first item. 
     
     
         16 . The method of  claim 1 , wherein the transmitting the review instructions to the second client device is performed responsive to the determining that the first reviewer is associated with the first target audience of the first item. 
     
     
         17 . A computing device comprising:
 a processor; and   memory comprising processor-executable instructions that when executed by the processor cause performance of operations, the operations comprising:
 receiving, via a first client device associated with a first entity, a first request to perform a review procedure for a first item associated with the first entity; 
 determining one or more item categories associated with the first item; 
 determining one or more item category scores associated with the first item and the one or more item categories, wherein a first item category score of the one or more item category scores is associated with the first item and a first item category of the one or more item categories; 
 receiving first reviewer information associated with a first reviewer; 
 determining one or more reviewer categories associated with the first reviewer based upon the first reviewer information; 
 determining, based upon the first reviewer information, one or more reviewer category scores, wherein:
 the one or more reviewer category scores are associated with the first reviewer and the one or more reviewer categories; and 
 a first reviewer category score of the one or more reviewer category scores is associated with the first reviewer and a first reviewer category of the one or more reviewer categories; 
 
 determining, based upon the one or more item category scores associated with the first item and the one or more reviewer category scores associated with the first reviewer, that the first reviewer is associated with a first target audience of the first item; 
 responsive to determining that the first reviewer is associated with the first target audience of the first item, controlling a graphical user interface of a second client device associated with the first reviewer to display a review platform interface comprising one or more selectable inputs associated with one or more items, wherein a first selectable input of the one or more selectable inputs is associated with the first item; 
 receiving a first request to review the first item from the second client device via a selection of the first selectable input; and 
 transmitting review instructions, associated with reviewing the first item, to the second client device. 
   
     
     
         18 . The computing device of  claim 17 , wherein the review instructions are indicative of at least one of:
 purchasing the first item;   using the first item;   submitting, using at least one of the review platform interface or a shopping platform, a review of the first item that is based upon an experience of the first reviewer using the first item; or   submitting, using at least one of the review platform interface or the shopping platform, a rating of the first item that is based upon the experience of the first reviewer using the first item.   
     
     
         19 . A non-transitory machine-readable medium having stored thereon processor-executable instructions that when executed cause performance of operations of a review system, the operations of the review system comprising:
 receiving, via a first client device associated with a first entity, a first request to perform a review procedure for a first item associated with the first entity;   receiving first target information from the first client device associated with the first entity;   responsive to receiving the first request, generating a first target profile associated with the first item based upon the first target information;   controlling a graphical user interface of a second client device associated with a first reviewer to display a review platform interface comprising one or more selectable inputs associated with one or more items, wherein a first selectable input of the one or more selectable inputs is associated with the first item;   receiving a first request to review the first item from the second client device via a selection of the first selectable input;   responsive to receiving the first request to review the first item, determining, based upon the first target profile associated with the first item and a first reviewer profile associated with the first reviewer, that the first reviewer is associated with a first target audience of the first item;   responsive to determining that the first reviewer is associated with the first target audience of the first item, transmitting review instructions, associated with reviewing the first item, to the second client device;   receiving a first review of the first item from the second client device after the transmitting the review instructions to the second client device;   receiving one or more reviews of the first item from one or more client devices via the review system;   receiving a first rating of the first item from the second client device after the transmitting the review instructions to the second client device;   receiving one or more ratings of the first item from the one or more client devices via the review system;   generating, based upon a plurality of ratings of the first item, a first item rating, wherein the plurality of ratings of the first item comprises the first rating of the first item received from the second client device and the one or more ratings of the first item received from the one or more client devices; and   displaying, on a first item product page associated with purchasing the first item, at least one of:
 an indication of a quantity of reviews of a plurality of reviews of the first item, wherein the plurality of reviews of the first item comprises the first review received from the second client device and the one or more reviews of the first item received from the one or more client devices; 
 an indication of a quantity of ratings of the plurality of ratings of the first item; or 
 an indication of the first item rating. 
   
     
     
         20 . The non-transitory machine readable medium of  claim 19 , comprising:
 displaying, on the first item product page, a review platform logo associated with the review platform interface, wherein the review platform logo is at least one of adjacent to or within a threshold distance from at least one of:
 the indication of the quantity of reviews of the plurality of reviews of the first item; 
 the indication of the quantity of ratings of the plurality of ratings of the first item; or 
 the indication of the first item rating.