Real-time intelligent advertisement delivery method and system based on license plate information reporting and license plate recognition

Abstract

Provided is a real-time intelligent advertisement delivery method based on license plate information reporting and license plate recognition, wherein a rear vehicle is identified through recognition of a rear vehicle license plate number, and customized content delivery is performed on the vehicle from a front vehicle or surrounding vehicles/devices. Therefore, a personalized projection effect is realized.

1 . A real-time intelligent advertisement delivery method based on license plate information reporting and license plate recognition, wherein a rear vehicle is identified through recognition of a rear vehicle license plate number, and customized content delivery is performed on the vehicle from a front vehicle or surrounding vehicles/devices. 
     
     
         2 . The real-time intelligent advertisement delivery method based on license plate information reporting and license plate recognition of  claim 1 , wherein the specific method is as follows:
 S 1 . photographing and recognizing the license plate number of the rear vehicle;   S 2 . judging whether the rear vehicle is a target broadcasting vehicle;   when a judging result is “yes”, performing step S 3 ;   when a judging result is “no”, repeat S 1 ;   S 3 . filtering out a broadcasting content of the target broadcasting vehicle and performing the broadcast.   
     
     
         3 . The real-time intelligent advertisement delivery method based on license plate information reporting and license plate recognition of  claim 2 , further comprising steps:
 S 4 . filtering online vehicles or online devices within a specified range, according to a current position of the target broadcasting vehicle;   S 5 . performing the broadcast of the broadcasting content said in the step S 3  to the online vehicle or the online device filtered out in the step S 4 .   
     
     
         4 . The real-time intelligent advertisement delivery method based on license plate information reporting and license plate recognition of  claim 2 , further comprising steps:
 S 6 . after a current vehicle starts broadcasting, continuously photographing and recognizing the license plate number of the rear vehicle;   S 7 . judging whether the license plate number is consistent with the license plate number obtained by the S 1 ;   when a judging result is “yes”, continuing current playing and repeating the step S 5 ;   when a judging result is “no”, stop the current playing and repeating the step S 1 .   
     
     
         5 . A real-time intelligent advertisement delivery system based on license plate information reporting and license plate recognition, comprising an online vehicle and a remote control terminal;
 wherein the online vehicle is equipped with a photographing device and a projection device;   the photographing device, the projection device and the remote control terminal are all provided with a communication module for realizing data interaction between each of the devices;   the photographing device is provided with a photographing module and a resolving module;   the photographing module obtains a photo of a license plate of a rear vehicle by a photographing manner;   the resolving module resolves out a license plate number of the rear vehicle according to the photo of the rear vehicle, and uploads the license plate number to the remote control terminal in a form of characters or numbers;   the remote control terminal is provided with an analysis module and an instruction module;   the analysis module analyzes whether the vehicle corresponding to the license plate number is a target vehicle, according to the license plate number;   when an analysis result is “yes”, the instruction module filters out a broadcasting content of the target vehicle, and sends an instruction to broadcast the broadcasting content to the online vehicle;   the projection device is provided with a projection module;   after receiving the broadcasting instruction, the projection module performs a projection of the broadcasting content.   
     
     
         6 . The real-time intelligent advertisement delivery system based on license plate information reporting and license plate recognition of  claim 5 , wherein
 the online vehicle is also provided with a positioning module;   the positioning module locates a position of the vehicle, and sends positioning information of the vehicle to the remote control terminal.   
     
     
         7 . The real-time intelligent advertisement delivery system based on license plate information reporting and license plate recognition of  claim 6 , wherein
 the positioning module also locates a position of the rear vehicle, and sends positioning information of the rear vehicle to the remote control terminal.   
     
     
         8 . The real-time intelligent advertisement delivery system based on license plate information reporting and license plate recognition of  claim 6 , wherein
 the analysis module also searches for other online vehicles or online devices under the system, within a specified range, according to the positioning information of the online vehicle or positioning information of the target vehicle;   the instruction module sends the instruction of broadcasting content to the other online vehicles or online devices, according to the filtered out broadcasting content.   
     
     
         9 . The real-time intelligent advertisement delivery system based on license plate information reporting and license plate recognition of  claim 5 , wherein
 the photographing device or the remote control terminal is also provided with an identification module;   the identification module judges a consistency of the license plate number obtained in real time;   the consistency judgment is whether the license plate number photographed at time T+1 is consistent with the license plate number photographed at time T;   when a result is “inconsistent”, the instruction module sends an instruction of “stop projection” to the current vehicle, meanwhile, the analysis module analyzes the license plate number photographed at the time T+1 again.   
     
     
         10 . The real-time intelligent advertisement delivery system based on license plate information reporting and license plate recognition of  claim 5 , further comprising:
 a client terminal;   the client terminal is provided with a communication module and a delivery module;   the communication module realizes data interaction between each of the devices;   the delivery module updates/sends the target vehicle to be broadcasted and the broadcasting content to the remote control terminal.