Telecommunications call augmentation system
Abstract
The present invention relates to a method of augmenting a telecommunications call, the method comprising detecting a telecommunications call event at a user telecommunications device 10; selecting an item of media content 101, the item of media content 101 being associated with a uniform resource identifier or URI; augmenting the call with the item of media content 101; detecting a user interaction with the item of media content 101; and on termination of the call, performing an action in dependence on the resource identified by the URI. The invention extends to a corresponding system and apparatus.
Claims
exact text as granted — not AI-modifiedWhat is claimed is:
1 . A method of augmenting a telecommunications call, the method comprising:
detecting a telecommunications call event at a user telecommunications device; selecting an item of media content, the item of media content being associated with a uniform resource identifier or URI; augmenting the call with the item of media content; detecting a user interaction with the item of media content; and on termination of the call, performing an action in dependence on the resource identified by the URI.
2 . A method according to claim 1 , wherein the selection of the item of media content is in dependence on an attribute of the call.
3 . A method according to any preceding claim, wherein the selection of the item of media content is in dependence on an attribute of a party placing the call.
4 . A method according to any preceding claim, wherein the selection of the item of media content is in dependence on an attribute of a party receiving the call.
5 . A method according to any preceding claim, wherein the selection of the item of media content is in dependence on an attribute of the user device.
6 . A method according to any preceding claim, wherein the selection of the item of media content is in dependence on an attribute of the user.
7 . A method according to claim 6 , wherein the attribute is the user's browsing history.
8 . A method according to claim 6 , wherein the attribute is the user's call history.
9 . A method according to claim 6 , wherein the attribute is the user's text message data.
10 . A method according to any of claims 2 to 9 , wherein the attribute is an associated identity.
11 . A method according to any of claims 2 to 10 , wherein the attribute is an associated location.
12 . A method according to any of claims 2 to 11 , wherein the attribute is an associated date and/or time.
13 . A method according to any preceding claim, wherein the item of media content comprises an image or video, and augmenting the call comprises displaying the media content to the user, preferably overlaid on a call screen of the device.
14 . A method according to any preceding claim, wherein the item of media content comprises audio, and augmenting the call comprises playing the media content to the user.
15 . A method according to claim 13 or 14 , wherein the call is augmented at one or more of the following times: during the time the call is being initiated; whilst the call is in progress; and after the call has terminated.
16 . A method according to any preceding claim, the method further comprising receiving the item of media content from a remote server.
17 . A method according to claim 16 , wherein a selection of the item of media content is performed at the remote server.
18 . A method according to claim 16 or 17 , the method further comprising storing the item of media content in a local cache on the user device.
19 . A method according to claim 16 , 17 or 18 , wherein items of media content are provided to the remote server by a media content provider.
20 . A method according to any preceding claim, wherein a selection of the item of media content is performed at the user device.
21 . A method according to any preceding claim, wherein the call event is an incoming call.
22 . A method according to any preceding claim, wherein the call event is an outgoing call.
23 . A method according to any preceding claim, wherein the action performed in dependence on the resource identified by the URI comprises accessing a network location, optionally accessing a web page.
24 . A method according to any preceding claim, wherein the action performed in dependence on the resource identified by the URI comprises initiating a further telecommunications call.
25 . A method according to any preceding claim, wherein the user interaction with the item of media content is reported to a remote server.
26 . A computer program product comprising software code adapted when executed to perform the method of any of claims 1 to 25 .
27 . A software development kit, comprising software code for performing any of the methods of claims 1 to 25 , and adapted to be bundled together with a further software application, preferably a “third-party” software application.
28 . Apparatus for performing any of the methods of claims 1 to 25 .
29 . Apparatus for augmenting a telecommunications call, the apparatus comprising:
means for detecting a telecommunications call event at a user telecommunications device; means for selecting an item of media content, the item of media content being associated with a uniform resource identifier or URI; means for augmenting the call with the item of media content; means for detecting a user interaction with the item of media content; and means for, on termination of the call, performing an action in dependence on the resource identified by the URI.
30 . A method of co-ordinating multiple instances of call augmentation applications, apportioning advertising income appropriately, preferably according to user interactions with particular application instances.
31 . A method according to claim 30 , wherein the or each call augmentation application is bundled to, or forms part of, a further application.
32 . A method according to claim 30 or 31 , wherein the call augmentation application is in the form of a computer program product according to claim 26 .
33 . A system for augmenting telecommunications calls, the system comprising:
appatautus according to claim 29 at least in part implemented in software code executable on a client device, the client device preferably being in the form of a mobile communications device, more preferably a smart phone; and a remote server having stored thereon media content for augmenting communications between the apparatus and at least one further similar apparatus.
34 . Apparatus for augmenting a telecommunications call, the apparatus comprising:
a detecting module for detecting a telecommunications call event at a user telecommunications device; a selecting module for selecting an item of media content, the item of media content being associated with a uniform resource identifier or URI; an augmenting module for augmenting the call with the item of media content; a module for detecting a user interaction with the item of media content; and a module for performing an action in dependence on the resource identified by the URI.
35 . An apparatus according to claim 34 adapted to be implemented at least in part in software code executable on a client device, the client device preferably being in the form of a mobile communications device, more preferably a smart phone.
36 . A method substantially as herein described and/or as illustrated with reference to the accompanying figures.
37 . A system substantially as herein described and/or as illustrated with reference to the accompanying figures.
38 . Apparatus substantially as herein described and/or as illustrated with reference to the accompanying figures.Join the waitlist — get patent alerts
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