Systems and methods for providing group promotions

Abstract

Systems, apparatus, and methods for providing promotion to networked consumer device groups are discussed herein. Some embodiments may include a system including one or more servers with processing circuitry configured to provide consumer interfaces to consumer devices that facilitate the sharing of a group promotion via a network between the consumer devices. The sharing may include the creation of the group promotion, the transmission of the group promotion to consumers via various communication channels, the tracking of consumer activity toward a group discount, among other things. For example, subsequent to purchase of a promotion via a consumer device, the processing circuitry may provide a sharing channel display to the consumer device for consumer selection of a communication channel for sharing the group promotion. The processing circuitry may create an impression of the group promotion compatible with the selected communication channel and provide the impression to other consumer devices.

1 .- 80 . (canceled) 
     
     
         81 . A method comprising:
 identifying each of a plurality of consumer accounts associated with a group promotion identifier, the plurality of consumer accounts comprising at least a first consumer account and a second consumer account;   generating a group redemption time poll interface, the group redemption time poll interface configured to be displayed via a user interface at each of at least a first consumer device associated with the first consumer account and a second consumer device associated with the second consumer account,   wherein the group redemption time poll interface comprises a group redemption time poll and is configured to receive, separately, via input at the user interface, from each of the at least the first consumer device and the second consumer device, a selection of one or more proposed group redemption times;   providing access to the group promotion event interface to each of the plurality of consumer accounts associated with a group promotion identifier;   receiving, from the first consumer device via the network, an indication of first group redemption time data, the first group redemption data indicating a first selection of one or more proposed group redemption times generated via the group redemption time poll;   receiving, from the second consumer device via the network, an indication of second group redemption time data, the second group redemption data indicating a second selection of one or more proposed group redemption times generated via the group redemption time poll; and   determining a group redemption time based at least in part on the first redemption time data and the second redemption time data.   
     
     
         82 . The method of  claim 81 , further comprising:
 generating, by the processor, a group promotion interface associated with a promotion, the group promotion interface comprising at least an interactive buy icon displayed on the group promotion interface; and   providing ungated access to the group promotion interface.   
     
     
         83 . The method of  claim 82 , further comprising:
 receiving, from the first device, an indication of a selection of the interactive buy icon displayed on the group promotion interface; and   generating, by the processor, a group promotion event interface associated with the promotion, the group promotion event interface comprising at least a second interactive buy icon displayed on the group promotion event interface and the group redemption time poll interface; and   providing access to group promotion event interface.   
     
     
         84 . The method of  claim 83 , further comprising:
 providing, subsequent to completion of the purchase of the group promotion, the group promotion identifier to the first consumer account associated with the first consumer device, wherein the group promotion identifier is configured to be shared with one or more other consumer devices, including at least the second consumer device, via any one of a plurality of communication channels, and upon selection of the group promotion identifier, to provide access the group promotion event interface, via causing launch of an application specific to a promotion and marketing system or via a browser configured to navigate to a URL indicated by the group promotion identifier.   
     
     
         85 . The method of  claim 84 , further comprising:
 receiving, via the network, an indication of the group promotion identifier from the second consumer device;   in response to receiving the group promotion identifier from the second consumer device, determining the second consumer account associated with the second consumer device; and   providing ungated access to the group promotion event interface to the second consumer account.   
     
     
         86 . The method of  claim 81 , further comprising:
 determining whether a group sale count meets a maximum consumer amount threshold associated with the group promotion; and   upon determination that group sale count fails to meet the maximum consumer amount threshold associated with the group promotion, maintaining ungated access to the group promotion event interface to each of one or more other consumer accounts associated with the group promotion identifier.   
     
     
         87 . The method of  claim 81 , further comprising:
 determining whether a group sale count meets a maximum consumer amount threshold associated with the group promotion; and   upon determination that group sale count meets the maximum consumer amount threshold associated with the group promotion, removing ungated access to the group promotion event interface to each of one or more other consumer accounts associated with the group promotion identifier.   
     
     
         88 . An apparatus comprising at least one processor and at least one memory including computer program code, the at least one memory and the computer program code configured to, with the processor, cause the apparatus to at least:
 identify each of a plurality of consumer accounts associated with a group promotion identifier, the plurality of consumer accounts comprising at least a first consumer account and a second consumer account;   generate a group redemption time poll interface, the group redemption time poll interface configured to be displayed via a user interface at each of at least a first consumer device associated with the first consumer account and a second consumer device associated with the second consumer account,   wherein the group redemption time poll interface comprises a group redemption time poll and is configured to receive, separately, via input at the user interface, from each of the at least the first consumer device and the second consumer device, a selection of one or more proposed group redemption times;   provide access to the group promotion event interface to each of the plurality of consumer accounts associated with a group promotion identifier;   receive, from the first consumer device via the network, an indication of first group redemption time data, the first group redemption data indicating a first selection of one or more proposed group redemption times generated via the group redemption time poll;   receive, from the second consumer device via the network, an indication of second group redemption time data, the second group redemption data indicating a second selection of one or more proposed group redemption times generated via the group redemption time poll; and   determine a group redemption time based at least in part on the first redemption time data and the second redemption time data.   
     
     
         89 . The apparatus according to  claim 88 , wherein the at least one memory and the computer program code are further configured to, with the processor, cause the apparatus to:
 generate, by the processor, a group promotion interface associated with a promotion, the group promotion interface comprising at least an interactive buy icon displayed on the group promotion interface; and   provide ungated access to the group promotion interface.   
     
     
         90 . The apparatus according to  claim 89 , wherein the at least one memory and the computer program code are further configured to, with the processor, cause the apparatus to:
 receive, from the first device, an indication of a selection of the interactive buy icon displayed on the group promotion interface; and   generate, by the processor, a group promotion event interface associated with the promotion, the group promotion event interface comprising at least a second interactive buy icon displayed on the group promotion event interface and the group redemption time poll interface; and   provide access to group promotion event interface.   
     
     
         91 . The apparatus according to  claim 90 , wherein the at least one memory and the computer program code are further configured to, with the processor, cause the apparatus to:
 provide, subsequent to completion of the purchase of the group promotion, the group promotion identifier to the first consumer account associated with the first consumer device, wherein the group promotion identifier is configured to be shared with one or more other consumer devices, including at least the second consumer device, via any one of a plurality of communication channels, and upon selection of the group promotion identifier, to provide access the group promotion event interface, via causing launch of an application specific to a promotion and marketing system or via a browser configured to navigate to a URL indicated by the group promotion identifier.   
     
     
         92 . The apparatus according to  claim 91 , wherein the at least one memory and the computer program code are further configured to, with the processor, cause the apparatus to:
 receive, via the network, an indication of the group promotion identifier from the second consumer device;   in response to receiving the group promotion identifier from the second consumer device, determine the second consumer account associated with the second consumer device; and   provide ungated access to the group promotion event interface to the second consumer account.   
     
     
         93 . The apparatus according to  claim 88 , wherein the at least one memory and the computer program code are further configured to, with the processor, cause the apparatus to:
 determine whether a group sale count meets a maximum consumer amount threshold associated with the group promotion; and   upon determination that group sale count fails to meet the maximum consumer amount threshold associated with the group promotion, maintain ungated access to the group promotion event interface to each of one or more other consumer accounts associated with the group promotion identifier.   
     
     
         94 . The apparatus according to  claim 88 , wherein the at least one memory and the computer program code are further configured to, with the processor, cause the apparatus to:
 determine whether a group sale count meets a maximum consumer amount threshold associated with the group promotion; and   upon determination that group sale count meets the maximum consumer amount threshold associated with the group promotion, remove ungated access to the group promotion event interface to each of one or more other consumer accounts associated with the group promotion identifier.   
     
     
         95 . A computer program product comprising at least one non-transitory computer-readable storage medium having computer-executable program code instructions stored therein, the computer-executable program code instructions comprising program code instructions for:
 identifying each of a plurality of consumer accounts associated with a group promotion identifier, the plurality of consumer accounts comprising at least a first consumer account and a second consumer account;   generating a group redemption time poll interface, the group redemption time poll interface configured to be displayed via a user interface at each of at least a first consumer device associated with the first consumer account and a second consumer device associated with the second consumer account,   wherein the group redemption time poll interface comprises a group redemption time poll and is configured to receive, separately, via input at the user interface, from each of the at least the first consumer device and the second consumer device, a selection of one or more proposed group redemption times;   providing access to the group promotion event interface to each of the plurality of consumer accounts associated with a group promotion identifier;   receiving, from the first consumer device via the network, an indication of first group redemption time data, the first group redemption data indicating a first selection of one or more proposed group redemption times generated via the group redemption time poll;   receiving, from the second consumer device via the network, an indication of second group redemption time data, the second group redemption data indicating a second selection of one or more proposed group redemption times generated via the group redemption time poll; and   determining a group redemption time based at least in part on the first redemption time data and the second redemption time data.   
     
     
         96 . The computer program product according to  claim 95 , wherein the computer-executable program code instructions further comprise program code instructions for:
 generating, by the processor, a group promotion interface associated with a promotion, the group promotion interface comprising at least an interactive buy icon displayed on the group promotion interface; and   providing ungated access to the group promotion interface.   
     
     
         97 . The computer program product according to  claim 96 , wherein the computer-executable program code instructions further comprise program code instructions for:
 receiving, from the first device, an indication of a selection of the interactive buy icon displayed on the group promotion interface; and   generating, by the processor, a group promotion event interface associated with the promotion, the group promotion event interface comprising at least a second interactive buy icon displayed on the group promotion event interface and the group redemption time poll interface; and   providing access to group promotion event interface.   
     
     
         98 . The computer program product according to  claim 97 , wherein the computer-executable program code instructions further comprise program code instructions for:
 providing, subsequent to completion of the purchase of the group promotion, the group promotion identifier to the first consumer account associated with the first consumer device, wherein the group promotion identifier is configured to be shared with one or more other consumer devices, including at least the second consumer device, via any one of a plurality of communication channels, and upon selection of the group promotion identifier, to provide access the group promotion event interface, via causing launch of an application specific to a promotion and marketing system or via a browser configured to navigate to a URL indicated by the group promotion identifier.   
     
     
         99 . The computer program product according to  claim 98 , wherein the computer-executable program code instructions further comprise program code instructions for:
 receiving, via the network, an indication of the group promotion identifier from the second consumer device;   in response to receiving the group promotion identifier from the second consumer device, determining the second consumer account associated with the second consumer device; and   providing ungated access to the group promotion event interface to the second consumer account.   
     
     
         100 . The computer program product according to  claim 95 , wherein the computer-executable program code instructions further comprise program code instructions for:
 determining whether a group sale count meets a maximum consumer amount threshold associated with the group promotion; and   upon determination that group sale count fails to meet the maximum consumer amount threshold associated with the group promotion, maintaining ungated access to the group promotion event interface to each of one or more other consumer accounts associated with the group promotion identifier.   
     
     
         101 . The computer program product according to  claim 95 , wherein the computer-executable program code instructions further comprise program code instructions for:
 determining whether a group sale count meets a maximum consumer amount threshold associated with the group promotion; and   upon determination that group sale count meets the maximum consumer amount threshold associated with the group promotion, removing ungated access to the group promotion event interface to each of one or more other consumer accounts associated with the group promotion identifier.