Method and apparatus for managing advertisement content and personal content

Abstract

A system that incorporates teachings of the present disclosure may include, for example, monitoring access by communication devices of second users to personal content associated with a first user, selecting advertisement content based on the monitoring of the access, and providing the advertisement content for presentation with the personal content when the personal content is accessed by a communication device of a third user. Other embodiments are disclosed.

What is claimed is: 
     
         1 . A method comprising:
 generating, by a system comprising a processor, personal content associated with a first user, the personal content being generated based on sensory information received by the system from a first mobile communication device, wherein the first mobile communication device determines information about a sensory environment, wherein the first mobile communication device broadcasts a wireless notice signal requesting the sensory information, wherein the broadcasting the wireless notice signal comprises transmitting the wireless notice signal according to a signal strength, wherein the signal strength is selected by the first mobile communication device based on a size of the sensory environment so that the wireless notice signal is received by a group mobile communication devices that are in proximity to the sensory environment, wherein the sensory information is received by the first mobile communication device from a group of mobile communication devices responsive to the wireless notice signal, wherein the generating is based on an identification of an object captured in one or more images associated with the sensory environment of the first mobile communication device, the first mobile communication device being associated with a first user;   adjusting, by the system, the object in the personal content, wherein the adjusting includes enabling user input to select the object when the personal content is presented;   monitoring, by the system, access by communication devices of second users to the personal content;   tracking, by the system, portions of the personal content that are accessed by the second users accessing the personal content to identify particular portions of the personal content;   evaluating, by the system, a follower base of the first user to determine an exposure of the personal content, the follower base comprising users accessing the personal content;   determining, by the system, a value for advertising in the personal content based on the monitoring of the access, the particular portions, and the evaluating of the follower base, the value being based on a geographical area across which the second users who access the personal content are spread, the value being relatively lower in a first case that the geographic area is a first size and the value being relatively higher in a second case that the geographic area is a second size that is larger than the first size, the determining resulting in a determined value; and   providing, by the system, an offer to an entity to include advertisement content with the personal content, the offer being based on the determined value.   
     
     
         2 . The method of  claim 1 , wherein, the identification of the object is based on image recognition applied by the system to the one or more images. 
     
     
         3 . The method of  claim 2 , further comprising analyzing, by the first mobile communication device, the information about the sensory environment to identify obstructions in the sensory environment and selecting the strength of the wireless notice signal by selecting a stronger strength of the wireless notice signal based on the analyzing. 
     
     
         4 . The method of  claim 3 , further comprising:
 identifying the entity based on an association with the object.   
     
     
         5 . The method of  claim 4 , further comprising:
 adjusting the personal content to provide a link, in accordance with a selection of the object by a user input, to a website associated with the entity to purchase the object.   
     
     
         6 . The method of  claim 1 , further comprising:
 providing the advertisement content for presentation with the personal content responsive to the personal content being accessed by communication devices of third users;   determining a number of times a selectable portion of the advertisement content is accessed by the communication devices of the third users; and   responsive to the number of times the selectable portion of the advertisement content is accessed by the communication devices of the third users, adjusting the advertisement content.   
     
     
         7 . The method of  claim 1 , wherein the monitoring of the access comprises determining a number of times that the personal content is accessed by the communication devices of the second users, and wherein the adjusting the object further comprises providing an indicator in the one or more images to indicate that the object is selectable. 
     
     
         8 . The method of  claim 7 , wherein the advertisement content is adjusted based on the number of times that the personal content is accessed by the communication devices of the second users. 
     
     
         9 . The method of  claim 1 , further comprising:
 determining a sale associated with the advertisement content; and   calculating revenue for the first user based on the determining of the sale.   
     
     
         10 . The method of  claim 1 , further comprising:
 providing the advertisement content for presentation with the personal content responsive to the personal content being accessed by communication devices of third users; and   calculating revenue based on a sale associated with the advertisement content, for a service provider that provides the access to the personal content for the communication devices of the third users.   
     
     
         11 . The method of  claim 10 , further comprising:
 receiving a user selection associated with the advertisement content, wherein a determination of the sale is associated with the user selection.   
     
     
         12 . A device comprising:
 a processing system including a processor; and   a memory that stores executable instructions that, when executed by the processing system, facilitate performance of operations, the operations comprising:
 receiving information about a sensory environment of a first mobile communication device; 
 receiving sensory information from a group of mobile communication devices including a first mobile communication device associated with a first user, the sensory information including one or more images associated with the sensory environment of the first mobile communication device; 
 generating personal content associated with the first user, the personal content being generated based on an identification of an object captured in one or more images associated with the sensory environment of the first mobile communication device; 
 adjusting the object in the personal content, wherein the adjusting includes enabling user input to select the object when the personal content is presented; 
 monitoring access by a plurality of communication devices of a respective plurality of second users to the personal content; 
 tracking portions of the personal content that are accessed by the plurality of second users accessing the personal content to identify particular portions of the personal content; 
 determining a follower base of the first user to identify an exposure of the personal content, the determining based on users accessing the personal content; 
 establishing a value for advertising in the personal content, the value being established based on a spread rate of the personal content according to a set period, the monitoring of the access, the particular portions, and the determining of the follower base, the value being based on a geographical area across which the second users who access the personal content are spread, the establishing resulting in an established value; and 
 providing an offer to an entity to include advertisement content with the personal content, the offer being based on the established value. 
   
     
     
         13 . The device of  claim 12 , wherein the identification of the object is based on image recognition applied by the processing system to the one or more images. 
     
     
         14 . The device of  claim 12 , wherein the generating the personal content is further based on the sensory information from the group of mobile communication devices. 
     
     
         15 . The device of  claim 14 , wherein the one or more images comprises a plurality of images, and wherein the sensory information comprises the plurality of images. 
     
     
         16 . The device of  claim 15 , wherein the operations further comprise:
 identifying the entity based on an association with the object; and   adjusting the personal content to provide a link, in accordance with a selection of the object by a user input, to a website associated with the entity to purchase the object.   
     
     
         17 . A non-transitory machine-readable storage medium comprising executable instructions that, when executed by a system including a processor, facilitate performance of operations, the operations comprising:
 receiving information about a sensory environment of a first mobile communication device;   receiving one or more images associated with the sensory environment of the first mobile communication device;   generating personal content associated with a first user, the personal content being generated based on an identification of an object captured in the one or more images associated with the sensory environment of the first mobile communication device, the first mobile communication device being associated with the first user;   adjusting the object in the personal content to enabling user input to select the object when the personal content is presented;   monitoring access to the personal content by a plurality of communication devices associated with a respective plurality of second users;   identifying particular portions of the personal content by tracking portions of the personal content that are accessed by the plurality of second users accessing the personal content;   evaluating a follower base of users accessing the personal content of the first user to determine an exposure of the personal content;   determining a value for advertising in the personal content, the value being determined based on the monitoring access, the particular portions that are identified, and the evaluating of the follower base, the value being based on a geographical area across which the second users who access the personal content are spread, the determining resulting in a determined value; and   providing an offer to an entity, the offer comprising including advertisement content with the personal content, and the offer being based on the determined value.   
     
     
         18 . The non-transitory machine-readable storage medium of  claim 17 , wherein the operations further comprise:
 providing the advertisement content, wherein the advertisement content is provided for presentation with the personal content responsive to the personal content being accessed by communication devices of third users, and wherein the advertisement content comprises a selectable portion;   determining a number of times the selectable portion of the advertisement content is accessed by the communication devices of the third users; and   responsive to the number of times the selectable portion of the advertisement content is accessed by the communication devices of the third users, adjusting the advertisement content.   
     
     
         19 . The non-transitory machine-readable storage medium of  claim 17 , wherein the value is relatively lower in a first case wherein the monitoring access comprises determining a number of times that the personal content is accessed by the plurality of communication devices associated with the plurality of second users, and wherein the advertisement content is selected based on the number of times that the personal content is accessed by the plurality of communication devices of the plurality associated with second users. 
     
     
         20 . The non-transitory machine-readable storage medium of claim C 17 , further comprising determining a spread rate of the personal content according to a time period in which a threshold number of target users accesses the personal content, the target users being in one of a particular category of users, a particular location of users, or a combination thereof, wherein the determining the value is further based on the spread rate.