Bundled packaged goods having quality indicia window

Abstract

The invention provides overwrapped packages of goods comprising one or more indicia disposed on the package overwrap where the indicia is generally indicative of one or more physical properties of the packaged good. In a particularly preferred embodiment the packaged goods are tissue products which have been packaged and multiple packages overwrapped with a wrapper having an indicia. In this manner the tissue products are provided as multi-packs, also referred to herein as bundles.

What is claimed is: 
     
         1 . A bundle of packaged goods comprising: a first and a second package, each package comprising a least one consumer good having a first consumer good attribute, the first and the second packages at least partially overwrapped with a film, the film having a window disposed thereon, the window having a perimeter defining an indicia indicative of the first consumer good attribute. 
     
     
         2 . The bundle of packaged goods of  claim 1  wherein the consumer good is a tissue product and the first consumer good attribute is selected from the group consisting of surface topography, the number of plies, absorbency, caliper, basis weight, bulk, softness, slough, tensile strength, stiffness index, slope and tensile energy absorption. 
     
     
         3 . The bundle of packaged goods of  claim 1  wherein the overwrap comprises a band. 
     
     
         4 . The bundle of packaged goods of  claim 1  wherein the overwrap entirely overwraps the first and the second packages. 
     
     
         5 . The bundle of packaged goods of  claim 1  wherein the first and the second packages have a front face and the overwrap at least partially covers the front face, the overwrap having a printed and unprinted central area, wherein at least a portion of the unprinted central area defines the window. 
     
     
         6 . The bundle of packaged goods of  claim 5  wherein the printed central area is bounded by a pair of printed side edges and wherein the printed side edges comprise a printed pattern that is different than the central area printed pattern. 
     
     
         7 . The bundle of packaged goods of  claim 6  wherein the printed side edge pattern comprises a background pattern and a plurality of spaced apart substantially horizontal elements disposed thereon. 
     
     
         8 . The bundle of packaged goods of  claim 1  wherein the window is either transparent or cut out. 
     
     
         9 . The bundle of packaged goods of  claim 1  further comprising a second indicia and source identifier. 
     
     
         10 . The bundle of packaged goods of  claim 9  wherein the second indicia is printed on the overwrap and is the same shape as the first indicia. 
     
     
         11 . An array of tissue products comprising a first tissue product having a first dominant physical property, a second tissue product having a second dominant physical property wherein the first tissue product is housed within a first package and the second tissue product is housed within a second package, the first and the second packages at least partially overwrapped with a film, the film having a window disposed thereon, the window having a perimeter defining an indicia indicative of the respective dominant physical property. 
     
     
         12 . The array of  claim 11  wherein the dominant physical property of first tissue product is selected from the group consisting of the number of plies, absorbency, caliper, basis weight, bulk, softness, slough, tensile strength, stiffness index, slope and tensile energy absorption that is different from the second tissue product. 
     
     
         13 . The array of  claim 11  wherein the first tissue product has a geometric mean tensile (GMT) from about 700 to about 1,200 and the second tissue product has a GMT that is from about 5 to about 20 percent less than the GMT of the first tissue product. 
     
     
         14 . The array of  claim 11  wherein the first tissue product has a surface topography that is different than the surface topography of the second tissue product. 
     
     
         15 . A method of communicating tissue product qualities to a consumer comprising the steps of:
 a. providing a tissue product;   b. identifying a first dominant physical property of the tissue product;   c. selecting an indicia relating to the first dominant physical property; and   d. packaging the tissue product in a package and overwrapping the package with an overwrap having a window, the window having a perimeter defining an indicia indicative of the first consumer good attribute.   
     
     
         16 . The method of  claim 15  wherein the dominant physical property is selected from the group consisting of surface topography, the number of plies, absorbency, caliper, basis weight, bulk, softness, slough, tensile strength, stiffness index, slope and tensile energy absorption. 
     
     
         17 . The method of  claim 15  wherein the overwrap comprises a band. 
     
     
         18 . The method of  claim 15  wherein the overwrap entirely overwraps the package. 
     
     
         19 . The method of  claim 15  wherein the overwrap comprises a film and the window is transparent. 
     
     
         20 . The method of  claim 15  wherein the package has a front face and the overwrap at least partially covers the front face, the overwrap having a printed and unprinted central area, wherein at least a portion of the unprinted central area defines the window.