Apparatus and method for web marketing tools for digital archives-web portal advertising arts

Abstract

This invention relates to the creation of a software application to: facilitate the creation, representation and publication of digital objects; in particular, methods and apparatus that improve digital resource retrieval on the part of end users and to provide a new system for the web based marketing of digital assets and online distribution of metadata enriched advertising.

What is claimed is: 
     
         1 . A method for generating and distributing a digital object (DO) that includes a digital data and a metadata description, the method comprising:
 receiving the digital data and, in response, generating the DO, wherein the DO includes a metadata description of the digital data according to a first descriptive metadata schema and a metadata description of the digital data according to a second descriptive metadata schema;   generating a Complex Digital Object (CDO), wherein the CDO comprises an aggregation of the DO with another DO, or with a link to another DO, or any combination or sub-combination thereof; and   publishing the CDO,   wherein the first descriptive metadata schema is registered as a resource description framework (RDF) graph in an RDF triple store, and is registered as an XML document in a digital repository resource index,   wherein the second descriptive metadata schema is registered as another RDF graph in the RDF triple store, and is registered as another XML document in the digital repository resource index,   wherein the metadata description of the digital data according to the first descriptive metadata schema includes links to the RDF graph of the first descriptive metadata schema in the RDF triple store, and to the XML document of the first descriptive metadata schema in the digital repository resource index, and   wherein the metadata description of the digital data according to the second descriptive metadata schema includes links to the RDF graph of the second descriptive metadata schema in the RDF triple store, and to the XML document of the second descriptive metadata schema in the digital repository resource index.   
     
     
         2 . The method of  claim 1 , wherein the first descriptive metadata schema is also registered as a topic map (TM) in a system, and wherein the second descriptive metadata schema is also registered as another TM in the system. 
     
     
         3 . The method of  claim 1 , wherein publishing the complex digital object includes:
 filtering the complex digital object into its associated aggregate parts using a metadata format filter (MEFF) and outputting a resulting MEFF version of the complex digital object, and   disseminating the MEFF version of the complex digital object as a presentation digital object,   wherein the presentation digital object is an eXtended HyperText Markup Language (XHTML) template that includes a data and metadata of a version of the MEFF version of the complex digital object.