US2017318906A1PendingUtilityA1

Flexible fastening system for shoe tongue footwear

Assignee: AVERY DENNISON RETAIL INFORMATION SERVICES LLCPriority: May 3, 2016Filed: May 3, 2017Published: Nov 9, 2017
Est. expiryMay 3, 2036(~9.8 yrs left)· nominal 20-yr term from priority
A43B 23/24A43B 3/242A43B 23/26A43B 1/0081A43B 3/0078
37
PatentIndex Score
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Claims

Abstract

A customizable, multi-unit elongated element. A changeable tongue for shoes, to allow for customization at the users discretion. The hook and loop elongated element may consist of two features, a woven Jacquard fabric customizable portion which may be manipulated with different colors, textures, logo/designs, etc. and a base portion that is attached directly to the original elongated element of a given shoe. The hook and loop elongated element is a solution for the desired customization of shoes.

Claims

exact text as granted — not AI-modified
What is claimed is: 
     
         1 . A personalization element for an article comprising:
 a base portion with a front and a back face such that the back side is attachable to the article;   a customizable portion having a front and back side wherein the back face of the customizable portion is attached to the front face of the base portion; and   a fastening mechanism disposed between the front side of the base portion and the back side of the customizable portion to secure the customizable portion to the base portion.   
     
     
         2 . The element of  claim 1 , wherein the front face of geometric, alpha, numeric or random shape created by a user. 
     
     
         3 . The element of  claim 1 , wherein the front of the customizable portion is composed of a material, of any geometric, alpha, numeric or random shape created by a user. 
     
     
         4 . The element of  claim 1 , wherein the front of the customizable portion is composed of a customizable woven Jacquard fabric. 
     
     
         5 . The element of  claim 1 , wherein the front of the customizable portion may have one or more external embellishments for additional personalization. 
     
     
         6 . The element of  claim 1 , where the back of the customizable portion contains a fastening mechanism such as, but not limited to hooks as part of a hook and loop mechanism for fastening the customizable portion to the base portion. 
     
     
         7 . The element of  claim 1 , where the base portion may be of any geometric, alpha, numeric or random shape created by a user. 
     
     
         8 . The element of  claim 1 , where the front of the base portion may contain a fastening mechanism such as, but not limited to loops as part of a hook and loop mechanism for fastening to the back of the customizable portion. 
     
     
         9 . A method for constructing a personalization element having a base portion and a customizable portion, both having front and back faces, for a shoe comprising the steps of;
 placing the back face of the base portion unto a shoe tongue, so that the back face of the base portion is in contact with the shoe tongue;   adhering the back face of a base portion to the shoe tongue by stitching, gluing, or other fastening means;   affixing the back face of the customizable portion unto the front of the base portion, so that the back of the customizable portion rests on the front of the base portion.   
     
     
         10 . The method as in  claim 9 , further comprising of the application of ample pressure to the top of the customizable portion for durable adhesion to the base portion, if desired. 
     
     
         11 . The method of  claim 9  wherein, in one embodiment the assembly of the personalization element is complete upon adherence of the base portion to the shoe tongue. 
     
     
         12 . The method as in  claim 9 , wherein the mechanism for adhesion of the base portion to the shoe tongue may not be permanent. 
     
     
         13 . The element of  claim 9 , whereby the affixing between the customizable portion and the base portion is separated upon a user's discretion. 
     
     
         14 . The element of  claim 1 , wherein the article is an apparel item or accessory. 
     
     
         15 . A customizable element for an article comprising:
 a base portion having a front and back face;   the front face having a perimeter and a first and second section, and the back face having a perimeter and a first and second section wherein the perimeter of the front face and the back face are different from one another; and   wherein a first section of the front face is permanently adhered to a first section of the base portion; and   the second section of the front face is customizable that is removable adhered to the second section of the back face of the base portion.   
     
     
         16 . The element of  claim 15 , wherein the article may be a shoe, whereby the customizable element may serve as a shoe tongue. 
     
     
         17 . The element of  claim 15 , wherein the customizable, removable portion has a perimeter different from the front face and the base portion. 
     
     
         18 . The element of  claim 15 , wherein the customizable, removable portion may host multiple customizable embellishments i.e. team crests, symbols, badges, logos, text, etc. 
     
     
         19 . The element of  claim 15 , wherein the article may be a shoe tongue, whereby the customizable element serves as an attachment to the shoe tongue. 
     
     
         20 . The element of  claim 15 , wherein the customizable portion may be made of a different material than the front and back portion.

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