Affecting Display of Content Based on Negative Reactions

Abstract

Techniques for affecting display of content may include receiving a request for content to supplement a response to an input initiated by a first user; outputting first content in response to the request, where the first content includes a control feature that is displayable along with the first content, and where the control feature enables the first user to register a negative reaction to the first content; obtaining information relating to the first content based on the negative reaction; identifying second content having one or more characteristics in common with the first content; identifying one or more second users having one or more characteristics in common with the first user; and using the information relating to the first content in determining whether to provide the second content to the one or more second users.

What is claimed is: 
     
         1 - 17 . (canceled) 
     
     
         18 . A method, comprising:
 outputting, through a personal digital assistant that includes an audio codec, first content to a first user;   receiving, by one or more processing devices, digital information specifying a spoken negative reaction to the first content that was converted into the digital information by the audio codec of the personal digital assistant;   in response to the digital information specifying the spoken negative reaction, identifying, by the one or more processing devices, second content having a topic in common with the first content, where the topic in common is identified based on terms included in both of the first content and the second content or based on Internet domains associated with both of the first content and the second content;   identifying, by the one or more processing devices, one or more second users having a same characteristic as the first user; and   reducing a likelihood that the second content is distributed to the one or more second users based on the one or more second users having the same characteristic as the first user and based on the first user having provided the spoken negative reaction to the first content that has the topic in common with the second content.   
     
     
         19 . The method of  claim 18 , wherein the spoken negative reaction specifies a reason that the first user expressed the spoken negative reaction. 
     
     
         20 . The method of  claim 18 , wherein reducing a likelihood that the second content is distributed to the one or more second users comprises preventing the second content from being distributed to social network contacts of the first user who have the same characteristic as the first user. 
     
     
         21 . The method of  claim 18 , wherein outputting the first content comprises outputting audio content through a speaker of the personal digital assistant. 
     
     
         22 . The method of  claim 18 , wherein outputting the first content comprises outputting the first content comprises wirelessly communicating video content from the personal digital assistant to a display device. 
     
     
         23 . The method of  claim 18 , wherein identifying, by the processing device, one or more second users having the same characteristic as the first user is based on a search of a user profile of the first user or a search of a social graph of the first user. 
     
     
         24 . The method of  claim 18 , wherein the spoken negative reaction is used to prevent distributing the first content or the second content in the future. 
     
     
         25 . A non-transitory computer readable medium storing instructions that are executable by one or more processing devices to perform operations comprising:
 outputting, through a personal digital assistant that includes an audio codec, first content to a first user;   receiving digital information specifying a spoken negative reaction to the first content that was converted into the digital information by the audio codec of the personal digital assistant;   in response to the digital information specifying the spoken negative reaction, identifying second content having a topic in common with the first content, where the topic in common is identified based on terms included in both of the first content and the second content or based on Internet domains associated with both of the first content and the second content;   identifying one or more second users having a same characteristic as the first user; and   reducing a likelihood that the second content is distributed to the one or more second users based on the one or more second users having the same characteristic as the first user and based on the first user having provided the spoken negative reaction to the first content that has the topic in common with the second content.   
     
     
         26 . The non-transitory computer readable media of  claim 25 , wherein the spoken negative reaction specifies a reason that the first user expressed the spoken negative reaction. 
     
     
         27 . The non-transitory computer readable media of  claim 25 , wherein reducing a likelihood that the second content is distributed to the one or more second users comprises preventing the second content from being distributed to social network contacts of the first user who have the same characteristic as the first user. 
     
     
         28 . The non-transitory computer readable media of  claim 25 , wherein outputting the first content comprises outputting audio content through a speaker of the personal digital assistant. 
     
     
         29 . The non-transitory computer readable media of  claim 25 , wherein outputting the first content comprises outputting the first content comprises wirelessly communicating video content from the personal digital assistant to a display device. 
     
     
         30 . The non-transitory computer readable media of  claim 25 , wherein identifying, by the processing device, one or more second users having the same characteristic as the first user is based on a search of a user profile of the first user or a search of a social graph of the first user. 
     
     
         31 . A system, comprising:
 one or more processing devices; and   memory storing instructionst that are executed by the one or more processing devices and cause the one or more processing devices to perform operaitons including:
 outputting, through a personal digital assistant that includes an audio codec, first content to a first user; 
 receiving digital information specifying a spoken negative reaction to the first content that was converted into the digital information by the audio codec of the personal digital assistant; 
 in response to the digital information specifying the spoken negative reaction, identifying second content having a topic in common with the first content, where the topic in common is identified based on terms included in both of the first content and the second content or based on Internet domains associated with both of the first content and the second content; 
 identifying one or more second users having a same characteristic as the first user; and 
 reducing a likelihood that the second content is distributed to the one or more second users based on the one or more second users having the same characteristic as the first user and based on the first user having provided the spoken negative reaction to the first content that has the topic in common with the second content. 
   
     
     
         32 . The system of  claim 31 , wherein the spoken negative reaction specifies a reason that the first user expressed the spoken negative reaction. 
     
     
         33 . The system of  claim 31 , wherein reducing a likelihood that the second content is distributed to the one or more second users comprises preventing the second content from being distributed to social network contacts of the first user who have the same characteristic as the first user. 
     
     
         34 . The system of  claim 31 , wherein outputting the first content comprises outputting audio content through a speaker of the personal digital assistant. 
     
     
         35 . The system of  claim 31 , wherein outputting the first content comprises outputting the first content comprises wirelessly communicating video content from the personal digital assistant to a display device. 
     
     
         36 . The system of  claim 31 , wherein identifying one or more second users having the same characteristic as the first user is based on a search of a user profile of the first user or a search of a social graph of the first user. 
     
     
         37 . The system of  claim 31 , the spoken negative reaction is used to prevent distributing the first content or the second content in the future.