US2017208922A1PendingUtilityA1

Method of selecting the colour of cosmetic products

Assignee: BOOTS CO PLCPriority: Jul 23, 2014Filed: Jul 17, 2015Published: Jul 27, 2017
Est. expiryJul 23, 2034(~8 yrs left)· nominal 20-yr term from priority
Inventors:Joanne Watson
A45D 2044/007A45D 44/005
49
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Claims

Abstract

According to the present invention there is provided a method for selecting colour cosmetics which are most flattering for a given complexion shade.

Claims

exact text as granted — not AI-modified
1 . A method of selecting a suitable/coordinating lip product shade in which
 1) An assessment is made of the complete complexion shade of the user   2) A range of lip product colour cosmetics is selected according to one of the four complexion groups wherein, if   
       a) the user has a complexion lightness L* of 41-52 units, C* of 18-24 units and a hue angle h° of 54-60°, then the user is matched with a lip product colour cosmetic with hue angle h° 5-30°, lightness L* of 40-45 units and chroma C* of 30-50; 
       b) the user has a complexion lightness L* of 58-70 units, C* of 20-25 units and a hue angle h° of greater than 63°, then the user is matched with a lip product colour cosmetic with hue angle h° 10-30°, lightness L* of 40-47 units and chroma C* 30-50; 
       c) the user has a complexion lightness L* of 62-68 units, C* of 18-25 units and hue angle h° of less than 50°, then then the user is matched with a lip product colour cosmetic with hue angle h° 5-20°, lightness L* 40-49 units and chroma C* 30-50; 
       d) the user has a complexion lightness L* of greater than 52 units, C* of 20-25 units and hue angle h° of 56-63, then the user is matched with a lip product colour cosmetic with hue angle h° 5-25°, lightness L*40-4 units and chroma C* 30-50. 
     
     
         2 . A kit of colour cosmetics comprising selecting a foundation shade selected from group consisting:
 a) a complexion lightness L* of 41-52 units, C* of 18-24 units and a hue angle h° of 54-60°;   b) a complexion lightness L* of 58-70 units, C* of 20-25 units and a hue angle h° of greater than 63°;   c) a complexion lightness L* of 62-68 units, C* of 18-25 units and hue angle h° of less than 50; and   d) a complexion lightness L* of greater than 52 units, C* of 20-25 units and hue angle h° of 56-63, and combining it with the appropriate lip product colour cosmetic according to  claim 1

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