Electronic digital direct-mail collateral

Abstract

An electronic digital direct-mail collateral device, the device having a card stock mailer, center hinge and at least one button to call a predetermined phone number and an optional second button to play a video or audio recording when activated.

1 . A direct mail solicitation system comprising:
 a direct mail solicitation device enclosed in a single package and associated with a direct mail campaign for at least on advertiser; and   a digital cellular calling component programmed to call a predetermined telephone number when activated to allow communication with a predetermined entity on said predetermined telephone number.   
     
     
         2 . A system as recited in  claim 1 , further comprising:
 a digital display component having a button operably configured to play a predetermined video.   
     
     
         3 . A system as recited in  claim 2 , further comprising:
 audio component having a button operably configured to play a predetermined audio recording.   
     
     
         4 . A system as recited in  claim 1 , further comprising:
 audio component having a button operably configured to play a predetermined audio recording.   
     
     
         5 . A system as recited in  claim 1 , further comprising:
 a recorded sound chip.   
     
     
         6 . A system as recited in  claim 1 , further comprising:
 a digital camera.   
     
     
         7 . A system as recited in  claim 1 , further comprising:
 a GPS component.   
     
     
         8 . A system as recited in  claim 1 , further comprising:
 a credit card.   
     
     
         9 . A system as recited in  claim 1 , further comprising:
 a rewards card.   
     
     
         10 . A system as recited in  claim 1 , further comprising:
 a dashboard application that logs information relating to incoming calls received from recipients of said direct mail solicitation device.   
     
     
         11 . A system as recited in  claim 9 , wherein said dashboard application is communicatively coupled to third party call center dashboards to provide a marketer with campaign initiatives including at least one of emails, banner ads, print, signage, telemarketing, radio, broadcast and at least one call center computer logs of incoming calls from recipients that press one of said buttons.