Retail packaging system

Abstract

A retail packaging system includes an electronic device case and a packaging box for enclosing and displaying the electronic device case. The packaging box includes a bottom cover and a top cover pivotally coupled to the bottom cover. A pedestal is positioned at least partially within the bottom cover and supports the electronic device case, and a hinge is coupled to the pedestal and the top cover such that the pedestal lifts the electronic device case relative to the bottom cover as the packaging box is opened into a display position.

What is claimed is: 
     
         1 . A retail packaging system comprising:
 an electronic device case; and   a packaging box for enclosing and displaying the electronic device case, the packaging box including
 a bottom cover, 
 a top cover pivotally coupled to the bottom cover, 
 a pedestal positionable at least partially within the bottom cover, the pedestal supporting the electronic device case, and 
 a hinge coupled to the pedestal and the top cover such that the pedestal lifts the electronic device case relative to the bottom cover as the packaging box is opened into a display position. 
   
     
     
         2 . The retail packaging system of  claim 1 , wherein the electronic device case is manipulatable by a user while the packaging box is in the display position without removing the electronic device case from the packaging box. 
     
     
         3 . The retail packaging system of  claim 2 , wherein the electronic device case is openable and closeable while the packaging box is in the display position. 
     
     
         4 . The retail packaging system of  claim 1 , wherein the packaging box further includes a securement member coupled to the pedestal, and wherein the securement member secures the electronic device case to the pedestal. 
     
     
         5 . The retail packaging system of  claim 4 , wherein the securement member captures a portion of the electronic device case between the securement member and the pedestal to hold down the electronic device case. 
     
     
         6 . The retail packaging system of  claim 5 , wherein the portion of the electronic device includes a keyboard, and wherein the securement member extends across and holds the keyboard against the pedestal. 
     
     
         7 . The retail packaging system of  claim 6 , wherein the securement member defines an aperture to allow a user to directly touch the keyboard. 
     
     
         8 . The retail packaging system of  claim 4 , wherein the securement member includes a transparent plastic sheet. 
     
     
         9 . The retail packaging system of  claim 1 , wherein the packaging box is moveable from a storage position into the display position, and wherein the pedestal is moveable from a lowered position into a raised position. 
     
     
         10 . The retail packaging system of  claim 9 , wherein the pedestal is disposed above an upper edge of the bottom cover while in the raised position. 
     
     
         11 . The retail packaging system of  claim 1 , wherein the bottom cover includes a plurality of support tabs that support the pedestal above an inner surface of the bottom cover. 
     
     
         12 . The retail packaging system of  claim 11 , wherein each support tab includes at least one hinge that allows the support tab to move from a flush position while the packaging box is in a storage position to a folded position while the packaging box is in the display position. 
     
     
         13 . The retail packaging system of  claim 1 , further comprising a pull tab extending from one of the top cover and the bottom cover to facilitate opening the packaging box. 
     
     
         14 . A method of displaying an electronic device case in a packaging box, the packaging box including a bottom cover, a top cover pivotally coupled to the bottom cover, a pedestal positionable at least partially above the bottom cover, and a hinge coupled to the top cover and the pedestal, the method comprising:
 positioning the electronic device case on the pedestal;   storing the electronic device case within the packaging box while the packaging box is in a storage position;   opening the packaging box to a display position; and   lifting the electronic device case relative to the bottom cover with the pedestal as packaging box is opened to the display position.   
     
     
         15 . The method of  claim 14 , further comprising manipulating the electronic device case while the packaging box is in the display position without removing the electronic device case from the packaging box. 
     
     
         16 . The method of  claim 15 , wherein manipulating the electronic device case includes opening and closing the electronic device case. 
     
     
         17 . The method of  claim 14 , wherein the packaging box includes a securement member coupled to the pedestal, and further comprising securing the electronic device case to the pedestal with the securement member. 
     
     
         18 . The method of  claim 17 , wherein the securement member includes a transparent plastic sheet, and wherein securing the electronic device case to the pedestal includes capturing a portion of the electronic device case between the securement member and the pedestal to hold down the electronic device case. 
     
     
         19 . The method of  claim 14 , further comprising supporting the electronic device case on the pedestal above an upper edge of the bottom cover while the packaging box is opened to the display position. 
     
     
         20 . The method of  claim 14 , wherein the packaging box includes a pull tab extending from one of the top cover and the bottom cover, and wherein opening the packaging box includes grasping the pull tab.