Systems, methods, and media for survey management

Abstract

A computer-implemented method for survey management is disclosed. Purchase data is received via a computer network from a first digital device coupled to the computer network. A targeted survey is generated based on the purchase data. A web link associated with the targeted survey is transmitted to a second digital device coupled to the computer network. A survey response is received via the web link from the second digital device. A weight is assigned to the survey response. The weighted survey response is transmitted for display on a third device coupled to the network.

1 . A computer-implemented method for survey management, comprising:
 receiving purchase data via a computer network from a first digital device coupled to the computer network;   generating a targeted survey based on the purchase data;   transmitting a web link associated with the targeted survey to a second digital device coupled to the computer network;   receiving a survey response via the web link from the second digital device;   assigning a weight to the survey response; and   transmitting the weighted survey response for display on a third device coupled to the computer network.   
     
     
         2 . The method of  claim 1 , further comprising generating a score based on the survey response and the weight assigned to the survey response. 
     
     
         3 . The method of  claim 2 , further comprising generating an alert, to the third device based on one of the score, the survey response, a keyword, a name, and any combination thereof. 
     
     
         4 . The method of  claim 2 , further comprising:
 determining whether the generated score is below a threshold score; and   if so, providing the survey response to a survey manager.   
     
     
         5 . The method of  claim 1 , wherein providing the survey response for display on the third device coupled to the network is performed in real time. 
     
     
         6 . The method of  claim 1 , wherein receiving information related to purchase data via a network from a first device coupled to the network includes:
 receiving a data feed from a dealership; and   parsing the data feed to locate the purchase data.   
     
     
         7 . The method of  claim 1 , further comprising:
 extracting a conveyance identifier from the survey response; and   categorizing the survey responses to a group of survey responses based on the conveyance identifier.   
     
     
         8 . The method of  claim 1 , further comprising:
 extracting an employee identifier from the survey response; and   categorizing the survey responses to a group of survey responses based on the employee identifier.   
     
     
         9 . The method of  claim 1 , wherein the first device and the third device are the same device. 
     
     
         10 . The method of  claim 1 , further comprising storing the purchase data in a database coupled to the network. 
     
     
         11 . The method of  claim 1 , wherein transmitting the survey response for display further comprises:
 associating a category to the survey response; and   providing the survey response for display on the third device in association with the category.   
     
     
         12 . The method of  claim 1 , further comprising generating a report based on the survey response and the weight assigned to the survey response. 
     
     
         13 . The method of  claim 1 , wherein transmitting the survey response for display on the third device coupled to the network includes transmitting the survey response to a manufacturer of a conveyance, a dealer of a conveyance, and any combination thereof. 
     
     
         14 . The method of  claim 1 , further comprising:
 receiving a comment based on the survey response to the survey via a network from a third device coupled to the network; and   providing the comment for display on the third device.   
     
     
         15 . The method of  claim 1 , further comprising transmitting an alert via the network to the third device based on the survey response. 
     
     
         16 . A computer-readable storage medium having embodied thereon a program, the program being executable by a computer to perform a method for survey management, comprising:
 receiving survey data via a computer network from a first digital device coupled to the computer network;   identifying a keyword in the survey data; and   assigning a keyword identifier to the survey data upon identification of the keyword.   
     
     
         17 . The computer-readable storage medium of  claim 16 , wherein identifying a keyword further comprises executing a text search of the survey data. 
     
     
         18 . The computer-readable storage medium of  claim 16 , further comprising storing the survey data in association with the keyword identifier. 
     
     
         19 . The computer-readable storage medium of  claim 16 , wherein identifying a keyword includes identifying a noun and an adjective. 
     
     
         20 . The computer-readable storage medium of  claim 16 , wherein identifying a keyword in the survey data includes matching the noun and adjective with a keyword identifier. 
     
     
         21 . The computer-readable storage medium of  claim 16 , further comprising providing the survey data for display on a second device coupled to the computer network based on the identified keyword in the response. 
     
     
         22 . The computer-readable storage medium of  claim 16 , further comprising generating a report upon identifying the keyword from the survey data. 
     
     
         23 . The computer-readable storage medium of  claim 16 , further comprising receiving a request for retrieval of the keyword from a third device coupled to the computer network. 
     
     
         24 . A computer-implemented method for generating a targeted survey, comprising:
 receiving purchase data via a computer network from a device coupled to the computer network;   processing the purchase data to locate a purchase identifier;   generating a first set of questions based on the identified purchase;   receiving a selection of a second set of questions via the computer network from the device; and   generating a targeted survey based on the first set and second set of survey questions.   
     
     
         25 . The method of  claim 24 , further comprising determining whether each question from the first set of questions is unique from each question from the second set of questions. 
     
     
         26 . The method of  claim 24 , wherein receiving the selection of the second set of questions further comprises providing a selection based on one of an identifier, a keyword, a service, a product, a location, a customer, a dealership, and any combination thereof. 
     
     
         27 . The method of  claim 24 , further comprising transmitting the targeted survey to a second device via the computer network. 
     
     
         28 . The method of  claim 24 , further comprising:
 receiving a customer identifier; and   determining whether to generate the survey based on the customer identifier.   
     
     
         29 . The method of  claim 24 , further comprising retrieving the second set of questions from a survey database upon receiving the selection of the second set of questions. 
     
     
         30 . The method of  claim 24 , wherein processing the purchase data to locate a purchase identifier includes identifying one of a code, a service, a keyword, a location, a name, a seller identifier, an address, a dealership, a manufacturer, and any combination thereof. 
     
     
         31 . A graphical user interface for viewing a survey, the graphical user interface comprising:
 a survey question display, the survey question display configured to display a survey question of a targeted survey generated by a survey engine;   a survey response display, the survey response display configured to display a survey response provided by a user input received from a digital device;   a survey response weight display, the survey response weight display configured to display quantitative data relating to the survey response; and   a survey tracking display, the survey tracking display configured to display a status of the targeted generated survey.   
     
     
         32 . The graphical user interface of  claim 31 , wherein the survey overview display includes an individual survey view, the individual survey view comprising:
 a customer identifier; and   a survey response associated with the customer identifier.   
     
     
         33 . The graphical user interface of  claim 31 , the survey overview display further comprising
 a date range view configured to categorize the survey response in association with a date range based on a receipt date of the survey response.   
     
     
         34 . The graphical user interface of  claim 31 , the survey overview display further comprising:
 a model view configured to categorize the survey response in association with a model type of a conveyance.   
     
     
         35 . The graphical user interface of  claim 31 , the survey overview display further comprising:
 a survey manager view configured to categorize the survey response based on an employee identifier associated with the survey response.   
     
     
         36 . The graphical user interface of  claim 31 , further comprising a graphical user interface for survey generation, the graphical user interface for survey generation comprising:
 a mandatory questions display, the mandatory questions display configured to display a mandatory question configured for a generated survey, the mandatory question selected from a survey database based on purchase data; and   a rotating questions display, the rotating questions display configured to:   display a plurality of rotating questions, and   receive a user input to select at least one rotating question from the plurality of rotating questions, the selected question configured for the generated survey.   
     
     
         37 . The graphical user interface of  claim 36 , further comprising a generated survey display, the generated survey display configured to display a survey including the mandatory questions and the selected questions from the rotating questions display. 
     
     
         38 . The graphical user interface of  claim 31 , further comprising a response time display, the response time display configured to display a response time associated with a receipt date of the survey response. 
     
     
         39 . The graphical user interface of  claim 31 , further comprising a score display, the score display configured to display a score based on the survey response.