US2014101696A1PendingUtilityA1

Methods, Systems, and Products for Targeted Advertisements

57
Assignee: AT & T IP I LPPriority: Jan 6, 1997Filed: Dec 12, 2013Published: Apr 10, 2014
Est. expiryJan 6, 2017(expired)· nominal 20-yr term from priority
Inventors:John R. StefanikRobert Koch
H04N 21/44224H04N 21/23424H04N 21/4532H04N 21/812H04N 21/25883H04N 21/435H04N 21/6582H04N 21/44016H04N 21/25891H04N 5/445H04N 21/478H04N 21/235
57
PatentIndex Score
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Cited by
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References
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Claims

Abstract

Methods, systems, and products target content to a device. Recently entered commands entered at the device are associated to an advertisement. The advertisement is then sent to the device.

Claims

exact text as granted — not AI-modified
1 . A method, comprising:
 receiving, at a server, an upload of commands associated with a device;   receiving, at the server, additional commands associated with the device entered since receipt of the upload of commands;   associating only the additional commands to an advertisement;   retrieving the advertisement; and   sending the advertisement to the device.   
     
     
         2 . The method of  claim 1 , furthering comprising assigning a demographic to the additional commands. 
     
     
         3 . The method of  claim 1 , furthering comprising assigning a profile to the additional commands. 
     
     
         4 . The method of  claim 1 , furthering comprising retrieving a playlist associated with the advertisement. 
     
     
         5 . The method of  claim 1 , furthering comprising retrieving a playlist associated with the additional commands. 
     
     
         6 . The method of  claim 1 , wherein receiving the additional commands comprises receiving a selection of content. 
     
     
         7 . The method of  claim 1 , wherein receiving the additional commands comprises receiving a viewer selection. 
     
     
         8 . A system, comprising:
 a processor; and   a memory storing a software application that when executed causes the processor to perform operations, the operations comprising:   receiving an upload of commands associated with a device;   receiving additional commands associated with the device entered since receipt of the upload of commands;   associating only the additional commands to an advertisement;   retrieving the advertisement; and   sending the advertisement to the device.   
     
     
         9 . The system of  claim 8 , wherein the operations further comprise assigning a demographic to the additional commands. 
     
     
         10 . The system of  claim 8 , wherein the operations further comprise assigning a profile to the additional commands. 
     
     
         11 . The system of  claim 8 , wherein the operations further comprise retrieving a playlist associated with the advertisement. 
     
     
         12 . The system of  claim 8 , wherein the operations further comprise retrieving a playlist associated with the additional commands. 
     
     
         13 . The system of  claim 8 , wherein the operations further comprise receiving a selection of content. 
     
     
         14 . The system of  claim 8 , wherein the operations further comprise receiving a viewer selection. 
     
     
         15 . A memory storing code that when executed causes a processor to perform operations, the operations comprising:
 receiving an upload of commands associated with a device;   receiving additional commands associated with the device entered since receipt of the upload of commands;   associating only the additional commands to an advertisement;   retrieving the advertisement; and   sending the advertisement to the device.   
     
     
         16 . The memory of  claim 15 , wherein the operations further comprise assigning a demographic to the additional commands. 
     
     
         17 . The memory of  claim 8 , wherein the operations further comprise assigning a profile to the additional commands. 
     
     
         18 . The memory of  claim 8 , wherein the operations further comprise retrieving a playlist associated with the advertisement. 
     
     
         19 . The memory of  claim 8 , wherein the operations further comprise retrieving a playlist associated with the additional commands. 
     
     
         20 . The memory of  claim 8 , wherein the operations further comprise receiving a selection of content.

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