US2013297455A1PendingUtilityA1

Social product promotion

63
Assignee: SEARS BRANDS LLCPriority: May 2, 2012Filed: Apr 29, 2013Published: Nov 7, 2013
Est. expiryMay 2, 2032(~5.8 yrs left)· nominal 20-yr term from priority
Inventors:Guy Haimovitch
G06Q 10/40G06Q 30/0603G06Q 50/00G06Q 30/0605G06Q 30/0623G06Q 10/42G06Q 50/01G06Q 30/0631G06Q 30/0601H04L 67/02G06Q 30/0641
63
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Claims

Abstract

Methods and apparatus are disclosed regarding an e-commerce system having social networking aspects. The e-commerce system leverages such social networking aspects to help promote the sale of products.

Claims

exact text as granted — not AI-modified
What is claimed is: 
     
         1 . A method, comprising:
 identifying a product that is present in a first product catalog of a plurality of first product catalogs for a first customer and in a second product catalog of plurality of second product catalogs for the second customer; and   providing information regarding the identified product, the first product catalog, and the second product catalog.   
     
     
         2 . The method of  claim 1 , further comprising:
 Maintaining, in the first product catalog, products that the first customer owns;   maintaining, in the second product catalog, products that the second customer wants to own;   generating the information to indicate that the first customer owns the product and the second customer wants to own the product.   
     
     
         3 . The method of  claim 2 , further comprising requesting the first customer to share information with the second user about the product. 
     
     
         4 . The method of  claim 2 , further comprising requesting the second customer to ask the first user for information about the product. 
     
     
         5 . The method of  claim 1 , further comprising:
 maintaining, in the first product catalog, products that the first customer owns; and   maintaining, in the second product catalog, products that the second customer owns; and   generating the information to indicate that the first customer and the second customer own the product.   
     
     
         6 . The method of  claim 1 , further comprising:
 maintaining, in the first product catalog, products that the first customer wants to own; and   maintaining, in the second product catalog, products that the second customer wants to own; and   generating the information to indicate that the first customer and the second customer want to own the product.   
     
     
         7 . The method of  claim 1 , further comprising:
 maintaining, in the first product catalog, products that the first customer likes; and   maintaining, in the second product catalog, products that the second customer likes;   generating the information to indicate that the first customer and the second customer like the product.   
     
     
         8 . A computer readable medium comprising a plurality of instructions, that in response to being executed, cause a computing system to:
 receive a request of a first customer for information about a second customer;   identify a product that is present in a first product catalog of the first customer and in a second product catalog of the second customer; and   provide information regarding the identified product, the first product catalog, and the second product catalog.   
     
     
         9 . The computer readable medium of  claim 8 , wherein the plurality of instructions further cause a computing system to:
 maintain, in the first product catalog, products that the first customer owns;   maintain, in the second product catalog, products that the second customer wants to own;   generate the information to indicate that the first customer owns the product and the second customer wants to own the product.   
     
     
         10 . The computer readable medium of  claim 8 , wherein the plurality of instructions further cause a computing system to request the first customer to share information with the second user about the product. 
     
     
         11 . The computer readable medium of  claim 8 , wherein the plurality of instructions further cause a computing system to request the second customer to ask the first user for information about the product. 
     
     
         12 . The computer readable medium of  claim 8 , wherein the plurality of instructions further cause a computing system to:
 maintain, in the first product catalog, products that the first customer owns; and   maintain, in the second product catalog, products that the second customer owns; and   generate the information to indicate that the first customer and the second customer own the product.   
     
     
         13 . The computer readable medium of  claim 8 , wherein the plurality of instructions further cause a computing system to:
 maintain, in the first product catalog, products that the first customer wants to own; and   maintain, in the second product catalog, products that the second customer wants to own; and   generate the information to indicate that the first customer and the second customer want to own the product.   
     
     
         14 . The computer readable medium of  claim 8 , wherein the plurality of instructions further cause a computing system to:
 maintain, in the first product catalog, products that the first customer likes; and   maintain, in the second product catalog, products that the second customer likes;   generate the information to indicate that the first customer and the second customer like the product.   
     
     
         15 . A computing system, comprising:
 a mass storage device to store product catalogs of a plurality of customers;   a network interface configured to transmit information; and   a processor configured to identify a product that is present in a first product catalog of a first customer and in a second product catalog of a second customer; and to cause the network interface to transmit information regarding the identified product, the first product catalog, and the second product catalog.   
     
     
         16 . The computer computing system of  claim 15 , wherein:
 the first product catalog comprises products that the first customer owns;   the second product catalog comprises products that the second customer wants to own; and   the processor is configured to cause the network interface to transmit information that indicates that the first customer owns the product and the second customer wants to own the product.   
     
     
         17 . The computer computing system of  claim 15 , wherein the processor is configures to cause the network interface to transmit information that requests the first customer to share information with the second user about the product. 
     
     
         18 . The computer computing system of  claim 15 , wherein the processor is configured to cause the network interface to transmit information that requests the second customer to ask the first user for information about the product. 
     
     
         19 . The computer computing system of  claim 15 , wherein:
 the first product catalog comprises products that the first customer owns; and   the second product catalog comprises products that the second customer owns; and   the processor is configured to cause the network interface to transmit information that indicates that the first customer and the second customer own the product.   
     
     
         20 . The computer system of  claim 15 , wherein:
 the first product catalog comprises products that the first customer wants to own; and   the second product catalog comprises products that the second customer wants to own; and   the processor is configured to cause the network interface to transmit information that indicates that the first customer and the second customer want to own the product.

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