Methods, systems, computer products, and website for progressive e-commerce

Abstract

An e-commerce system where progressive incentives are displayed to entice shoppers to purchase goods is disclosed. The e-commerce system includes a database with a region of memory having data related to a first inventory of physical goods and a second inventory of digital goods. The e-commerce system also includes a website configured to facilitate an event, where the website is coupled to the database for accessing the first inventory in response to the event. The event may be a purchase of one or more physical goods. The e-commerce system further includes a webpage configured to display at least a portion of the first inventory that is available for sale, and to display one or more digital goods, where the webpage presents a locked digital good before the event occurs, and in response to one or more events occurring, the webpage presents an unlocked digital good.

What is claimed is: 
     
         1 . A method of providing incentives for customers to purchase physical goods, the method comprising:
 displaying, via a computer, one or more physical goods available for sale;   facilitating, via a server, an event related to the one or more physical goods, wherein the event is a purchase of the one or more physical goods;   displaying, via the computer, an incomplete portion of a first digital media;   displaying, via the computer, an additional portion of the first digital media in response to one or more events occurring; and   displaying, via the computer, a full complete segment of the first digital media when the number of events reaches a predetermined threshold.   
     
     
         2 . The method of  claim 1 , wherein the first digital media comprises at least one of a digital video, digital audio, digital picture, digital mobile application, and/or a combination thereof. 
     
     
         3 . The method of  claim 1 , wherein after the computer displays the full complete segment of the first digital media, the method further comprises:
 presenting, via the computer, an additional portion of a second digital media when the number of events reaches a subsequent predetermined threshold.   
     
     
         4 . The method of  claim 3 , wherein the second digital media comprises at least one of a digital video, digital audio, digital picture, digital mobile application, and/or a combination thereof. 
     
     
         5 . The method of  claim 1 , wherein after the computer displays the full complete segment of the first digital media, the method further comprises:
 presenting, via the computer, a full complete segment of a second digital media when the number of events reaches a subsequent predetermined threshold.   
     
     
         6 . The method of  claim 5 , wherein the second digital media comprises at least one of a digital video, digital audio, digital picture, digital mobile application, and/or a combination thereof. 
     
     
         7 . The method of  claim 1 , wherein the physical goods comprise: collar stays, cufflinks, undershirts, dress shirts, coats, jackets, polo shirts, uniforms, long sleeve shirts, and blazers. 
     
     
         8 . The method of  claim 1 , wherein the computer comprises at least one of a desktop computer, laptop/netbook computer, tablet computer, handheld/palm computer, and smart mobile telephone. 
     
     
         9 . The method of  claim 8 , wherein the method is implemented via a software application installed on the computer. 
     
     
         10 . The method of  claim 1 , further comprising:
 sending information, based on the one or more physical goods, to a group of people affiliated with an external social networking website; and   displaying a status of the predetermined threshold indicating how many more events are needed to reach the predetermined threshold.   
     
     
         11 . A method of providing incentives for customers to purchase physical goods, the method comprising:
 displaying, via a computer, one or more physical goods available for sale;   facilitating, via a server, an event related to the one or more physical goods, wherein the event is a purchase of the one or more physical goods;   displaying, via the computer, a full complete segment of a first digital media; and   displaying, via the computer, a full complete segment of a second digital media when the number of events reaches a predetermined threshold.   
     
     
         12 . The method of  claim 11 , wherein the first digital media comprises at least one of a digital video, digital audio, digital picture, digital mobile application, and/or a combination thereof. 
     
     
         13 . The method of  claim 11 , wherein the second digital media comprises at least one of a digital video, digital audio, digital picture, digital mobile application, and/or a combination thereof. 
     
     
         14 . The method of  claim 11 , wherein the physical goods comprise: collar stays, cufflinks, undershirts, dress shirts, coats, jackets, polo shirts, uniforms, long sleeve shirts, and blazers. 
     
     
         15 . The method of  claim 11 , wherein the computer comprises at least one of a desktop computer, laptop/netbook computer, tablet computer, handheld/palm computer, and smart mobile telephone. 
     
     
         16 . The method of  claim 15 , wherein the method is implemented via a software application installed on the computer. 
     
     
         17 . The method of  claim 11 , further comprising:
 sending information, based on the one or more physical goods, to a group of people affiliated with an external social networking website; and   displaying a status of the predetermined threshold indicating how many more events are needed to reach the predetermined threshold.   
     
     
         18 . A computer-readable medium encoded with a computer program for causing a computer to perform a method of providing incentives for customers to purchase physical goods, the method comprising:
 displaying, via a computer, one or more physical goods available for sale;   facilitating, via a server, an event related to the one or more physical goods, wherein the event is a purchase of the one or more physical goods;   displaying, via the computer, a full complete segment of a first digital media; and   displaying, via the computer, a full complete segment of a second digital media when the number of events reaches a predetermined threshold.   
     
     
         19 . The computer-readable medium of  claim 18 , wherein the first digital media comprises at least one of a digital video, digital audio, digital picture, digital mobile application, and/or a combination thereof. 
     
     
         20 . The computer-readable medium of  claim 18 , wherein the second digital media comprises at least one of a digital video, digital audio, digital picture, digital mobile application, and/or a combination thereof.