System for Delivering Advertisements to Wireless Communication Devices

Abstract

An advertising system and method for a communication system that delivers advertisements to subscribers based on the respective subscriber data. The advertisers, through the provider of the system, have advertisements selected and delivered to the subscriber based on the subscriber data. The advertiser pays for advertisement delivery such that the provider can offer reduced rates or free communication services to the subscribers. The provider is capable through the system to update the subscriber data in real time including personal profile, purchase history, financial condition, and location. The provider through the system is capable of establishing advertisement delivery priority by evaluating the subscriber data in real time just prior to triggering advertisement delivery. The advertisement can fee delivered in place of ring tones, at the end of the conversation, and while waiting for the other party to answer.

The invention claimed is: 
     
         1 . A communication system comprising:
 at least one central station;   a plurality of substations connected to the at least one central station;   a plurality of communication devices capable of communicating with at least one of the plurality of substations;   a subscriber database including a third party available portion, the database including subscriber profiles;   an advertising database; and   a mechanism for prioritizing advertisements for forwarding to communication devices based on the subscriber profile of at least one subscriber.   
     
     
         2 . A communication system of  claim 1  wherein the plurality of substations is cells and the communication devices are cellular telephones. 
     
     
         3 . A communication system of  claim 2  wherein each, cell corresponds to a geographic area and has a cell transceiver in communication with the central station and the cellular telephone. 
     
     
         4 . A communication system of  claim 1  further comprising an opportunity notification technology system which controls the subscriber database, the advertising databases; and the mechanism for prioritizing advertisements. 
     
     
         5 . A communication system of  claim 4  wherein, the opportunity notification system updates the profiles of the subscribers in real time and has a predictive index to suggest future buying habits.