Method and apparatus for managing access to identity information

Abstract

Various methods for managing access to identity information are provided. One example method includes accessing media content received via a broadcast. The media content may be formatted such that a presentation of the media content is adaptable based at least in part on user identity information. The example method may also include determining whether the user identity information is accessible for retrieval based at least in part on an access control rule. Similar and related example methods and example apparatuses are also provided.

1 . A method comprising:
 accessing media content received via a broadcast, the media content being formatted such that a presentation of the media content is adaptable based at least in part on a user identity information; and   determining, via a processor, whether the user identity information is accessible for retrieval based at least in part on an access control rule.   
     
     
         2 . The method of  claim 1 , wherein the access control rule is included in a device management data structure. 
     
     
         3 . The method of  claim 2 , wherein device management data structure comprises one of a device management object, a device management subtree, or a device management access control subtree. 
     
     
         4 . The method of  claim 1  further comprising:
 retrieving the user identity information in response to determining that the user identity information is accessible based at least in part on the access control rule; and 
 providing for a presentation of the media content, the presentation of the media content being adapted based at least in part on the user identity information. 
 
     
     
         5 . The method of  claim 1 , wherein a media scrip engine is configured to determine whether the user identity information is accessible and to retrieve the user identity information in response to determining that the user identity information is accessible. 
     
     
         6 . The method of  claim 1 , further comprising:
 retrieving the user identity information in response to determining that the user identity information is accessible based at least in part on the access control rule; and   providing for transmission of the user identity information to an entity associated with the media content.   
     
     
         7 . The method of  claim 1 , further comprising processing the media content based at least in part on the user identity information, wherein processing the media content comprises at least one of blocking presentation of the media content, selecting from a set of media content options, or augmenting the media content. 
     
     
         8 . An apparatus comprising at least one processor and at least one memory including computer program code, the at least one memory and the computer program code configured to, with the at least one processor, cause the apparatus at least to perform:
 accessing media content received via a broadcast, the media content being formatted such that a presentation of the media content is adaptable based at least in part on user identity information; and   determining whether the user identity information is accessible for retrieval based at least in part on an access control rule.   
     
     
         9 . The apparatus of  claim 8 , wherein the access control rule is included in a device management data structure. 
     
     
         10 . The apparatus of  claim 9 , wherein device management data structure comprises one of a device management object, a device management subtree, or a device management access control subtree. 
     
     
         11 . The apparatus of  claim 8 , wherein the apparatus is further caused to perform:
 retrieving the user identity information in response to determining that the user identity information is accessible based at least in part on the access control rule; and   providing for a presentation of the media content, the presentation of the media content being adapted based at least in part on the user identity information.   
     
     
         12 . The apparatus of  claim 8 , wherein the apparatus includes a media script engine configured to determine whether the user identity information is accessible and to retrieve the user identity information in response to determining that the user identity information is accessible. 
     
     
         13 . The apparatus of  claim 8 , wherein the apparatus is further caused to perform:
 retrieving the user identity information in response to determining that the user identity information is accessible based at least in part on the access control rule; and   providing for transmission of the user identity information to an entity associated with the media content.   
     
     
         14 . The apparatus of  claim 8 , wherein the apparatus is further caused to perform processing the media content based at least in part on the user identity information, wherein processing the media content comprises at least one of blocking presentation of the media content, selecting from a set of media content options, or augmenting the media content. 
     
     
         16 . The apparatus of  claim 8 , wherein the apparatus comprises a mobile terminal. 
     
     
         17 . A method comprising:
 accessing media content, via a processor, the media content being formatted such that a presentation of the media content is adaptable based at least in part on user identity information, the user identity information being accessible to a presenting device based at least in part on an access control rule; and   providing for broadcasting the media content to the presenting device.   
     
     
         18 . The method of  claim 17  further comprising accessing a received user identity information in response to a determination that the access control rule permits access to the user identity information. 
     
     
         19 . An apparatus comprising at least one processor and at least one memory including computer program code, the at least one memory and the computer program code configured to, with the at least one processor, cause the apparatus at least to perform:
 accessing media content, the media content being formatted such that a presentation of the media content is adaptable based at least in part on user identity information, the user identity information being accessible to a presenting device based at least in part on an access control rule; and   providing for broadcasting the media content to the presenting device.   
     
     
         20 . The apparatus of  claim 19 , wherein the apparatus is further caused to perform accessing a received user identity information in response to a determination that the access control rule permits access to the user identity information.