Video Player Including Embedded Purchasing

Abstract

The subject matter disclosed herein provides methods and apparatus, including computer program products, for video players. In one aspect, there is provided a computer-implemented method. The method may provide video content to a video player including a buy mechanism embedded within the video player. The buy mechanism may be configured to enable a selection of the buy mechanism to make a purchase. The method may also include receiving an indication representative of a purchase being made using the buy mechanism. Related apparatus, systems, methods, and articles are also described.

1 . A computer-implemented method comprising:
 providing a video player including a buy mechanism embedded within the video player, the buy mechanism configured to enable a selection of the buy mechanism to make a purchase; and   receiving an indication representative of a purchase being made using the buy mechanism.   
     
     
         2 . The computer-implemented method of  claim 1 , further comprising:
 including a snippet of code in a page, the snippet of code, when accessed, provides the video player including the buy mechanism.   
     
     
         3 . The computer-implemented method of  claim 1 , further comprising:
 including a plurality of snippets of code in a plurality of pages, each of the snippets of code including an affiliate identifier to identify an entity to which an allocation is made when a purchase is made.   
     
     
         4 . The computer-implemented method of  claim 1 , further comprising:
 providing a plurality of snippets of code for viral dissemination.   
     
     
         5 . The computer-implemented method of  claim 1 , wherein providing further comprises:
 providing the video player as a FLASH player.   
     
     
         6 . The computer-implemented method of  claim 1  further comprising:
 executing a purchase using a page provided from a secure connection and a delivery system to the video player.   
     
     
         7 . The computer-implemented method of  claim 1  further comprising:
 granting access to media by providing an encrypted uniform resource locator to the video player, the access granted when a purchase is made.   
     
     
         8 . The computer-implemented method of  claim 1  further comprising:
 granting access to media by providing an encrypted uniform resource locator to the video player, the encrypted uniform resource locator encrypted based on cipher block chaining configured with a first initialization vector having a value that does not result in a shift of a first block being encrypted.   
     
     
         9 . The computer-implemented method of  claim 1  further comprising:
 providing an allocation of at least one of a credit or a debit to an account associated with a website including a snippet of code, the allocation based on an affiliate identifier identifying the website.   
     
     
         10 . The computer-implemented method of  claim 1  further comprising:
 monitoring a uniform resource locator of the video player to track a user of the video player.   
     
     
         11 . A system comprising:
 a processor; and   a memory, the processor and memory configured to provide a method comprising:   providing a video player including a buy mechanism embedded within the video player, the buy mechanism configured to enable a selection of the buy mechanism to make a purchase; and   receiving an indication representative of a purchase being made using the buy mechanism.   
     
     
         12 . The system of  claim 11 , further comprising:
 including a snippet of code in a page, the snippet of code, when accessed, provides the video player including the buy mechanism.   
     
     
         13 . The system of  claim 11 , further comprising:
 including a plurality of snippets of code in a plurality of pages, each of the snippets of code including an affiliate identifier to identify an entity to which an allocation is made when a purchase is made.   
     
     
         14 . The system of  claim 11 , further comprising:
 providing a plurality of snippets of code for viral dissemination.   
     
     
         15 . The system of  claim 11 , wherein providing further comprises:
 providing the video player as a FLASH player.   
     
     
         16 . The system of  claim 11  further comprising:
 executing a purchase using a page provided from a secure connection and a delivery system to the video player.   
     
     
         17 . The system of  claim 11  further comprising:
 granting access to media by providing an encrypted uniform resource locator to the video player, the access granted when a purchase is made.   
     
     
         18 . The system of  claim 11  further comprising:
 granting access to media by providing an encrypted uniform resource locator to the video player, the encrypted uniform resource locator encrypted based on cipher block chaining configured with a first initialization vector having a value that does not result in a shift of a first block being encrypted.   
     
     
         19 . The system of  claim 11  further comprising:
 providing an allocation of at least one of a credit or a debit to an account associated with a website including a snippet of code, the allocation based on an affiliate identifier identifying the website.   
     
     
         20 . The system of  claim 11  further comprising:
 monitoring a uniform resource locator of the video player to track a user of the video player.   
     
     
         21 . A computer-readable medium including instructions to configure a processor to perform a method comprising:
 providing a video player including a buy mechanism embedded within the video player, the buy mechanism configured to enable a selection of the buy mechanism to make a purchase; and   receiving an indication representative of a purchase being made using the buy mechanism.   
     
     
         22 . A user interface comprising:
 a processor; and   a memory, the processor and memory configured to provide a video player including a buy mechanism embedded within the video player.