Audio-visual point-of-sale presentation system and method directed towards vehicle occupant

Abstract

An audio-visual presentation system delivering a presentation to a vehicle passenger compartment is provided that includes a video display mounted external to a vehicle passenger compartment and viewable from within the compartment. A controller provides a video signal to the display and an audio signal. The audio signal is broadcast by an antenna coupled to the controller as a radio frequency is received by a vehicle radio and discernable to a vehicle sound system. The audio-visual presentation system is particularly well suited as a method of education and sale regarding vehicle service products. Rather than providing a discernable audio signal through a vehicle sound system, it is appreciated that a portable radio set is readily placed within a vehicle passenger compartment or the audio signal delivered via a wireless network. A still further advantage is realized by providing a technician servicing the vehicle with a microphone operative to interrupt the audio signal of the presentation so as to convey vehicle service information regardless of whether the presentation is viewed within the vehicle compartment or in a remote waiting room. The audio-visual presentation is readily tailored to the past viewing and/or purchase history of a potential customer.

1 . An audio-visual point of sale presentation system delivering a point of sale presentation comprising: a video display; a controller having an antenna providing an audio signal via a wireless network to a wireless receiver located within a vehicle passenger compartment, said controller able to receive prompts from the wireless receiver in response to the point of sale presentation. 
     
     
         2 . The system of  claim 1  wherein said video display is integrated with said wireless receiver. 
     
     
         3 . The system of  claim 1  wherein said video display is located within the vehicle passenger compartment. 
     
     
         4 . The system of  claim 1  wherein said wireless receiver is selected from the group consisting of: a laptop computer, a cell phone, IPOD and a personal digital assistant. 
     
     
         5 . The system of  claim 1  further comprising a technician microphone operative to interrupt the audio signal from said controller. 
     
     
         6 . The system of  claim 1  wherein the radio frequency carrying the audio signal is an amplitude modulation waveform. 
     
     
         7 . The system of  claim 1  wherein said wireless receiver is a remote infrared controller. 
     
     
         8 . The system of  claim 1  wherein said wireless receiver is a keypad. 
     
     
         9 . The system of  claim 1  further comprising an information storage for information about a vehicle or the vehicle occupant. 
     
     
         10 . An audio-visual point of sale presentation system delivering a presentation to a waiting room for a vehicle occupant awaiting vehicle service comprising:
 an audio-visual display located within the waiting room;   a controller providing a video signal and an audio signal to said display; and   a technician microphone operative to interrupt the audio signal of the point of sale presentation.   
     
     
         11 . The system of  claim 10  wherein the audio signal and said technician microphone operate on a common frequency. 
     
     
         12 . The system of  claim 10  further comprising an information storage for information about a vehicle or the vehicle occupant. 
     
     
         13 . An audio-visual point of sale presentation system comprising:
 an audio-visual display;   a controller providing a video signal to said display and an audio signal to a speaker; and   a product scanner prompting delivery of the point of sale presentation upon a product barcode or radio frequency identification tag scan.   
     
     
         14 . The system of  claim 13  further comprising an Internet link allowing information associated with the product or the presentation to be emailed.