Claiming Real Estate in Panoramic or 3D Mapping Environments for Advertising

Abstract

Techniques for identifying groups of features in an online geographic view of a real property and replacing and/or augmenting the groups of features with advertisement information are described. The techniques include providing a geographic view of a property within an online property management system, identifying a region of interest in the geographic view, analyzing the geographic view to locate one or more promotional features within the geographic view positioned upon a real property region, providing a user-selectable link associated with the region of interest in the geographic view, receiving a request for the region of interest in the geographic view via the user-selectable link, receiving data to alter at least one of the behavior or the appearance of the region of interest, storing the data in association with the geographic view, and updating the region of interest within the geographic view based upon the received data.

1 . A computer implemented method for managing one or more real property regions, the method comprising:
 providing a geographic view of a property within an online property management system;   identifying a region of interest in the geographic view including at least a portion of a real property region;   analyzing the geographic view to locate one or more promotional features within the geographic view positioned upon a real property region;   providing a user-selectable link associated with the region of interest in the geographic view;   receiving a request for the region of interest in the geographic view via the user-selectable link;   receiving data to alter at least one of the behavior or the appearance of the region of interest;   storing the data in association with the geographic view; and   updating the region of interest within the geographic view based upon the received data.   
     
     
         2 . The method of  claim 1  wherein receiving the data includes receiving one or more images. 
     
     
         3 . The method of  claim 2  wherein updating the region of interest based upon the received data includes replacing the region of interest with the image provided within the received data. 
     
     
         4 . The method of  claim 1  wherein the one or more promotional features include one or more of signs, posters, banners, or billboards. 
     
     
         5 . A computer-readable medium with computer-executable instructions stored thereon for performing the method of:
 providing a geographic view of a property within an online property management system;   identifying a region of interest in the geographic view including at least a portion of a real property region;   analyzing the geographic view to locate one or more promotional features within the geographic view corresponding to a real property region;   providing a user-selectable link associated with the region of interest in the geographic view;   receiving a request for the region of interest in the geographic view via the user-selectable link;   receiving data to alter at least one of the behavior or the appearance of the region of interest;   storing the data in association with the geographic view; and   updating the region of interest within the geographic view based upon the received data.   
     
     
         6 . The computer-readable medium of  claim 5  wherein receiving the data includes receiving one or more images. 
     
     
         7 . The computer-readable medium of  claim 5  wherein updating the region of interest based upon the received data includes replacing the region of interest with the image provided within the received data. 
     
     
         8 . The computer-readable medium of  claim 5  wherein the one or more promotional features include one or more of signs, posters, banners, or billboards. 
     
     
         9 . A computer implemented method for managing one or more real property regions, the method comprising:
 presenting a geographic view within an online property management system, the geographic view having discrete regions of interest;   receiving input identifying one of the discrete regions of interest;   analyzing the identified discrete region of interest within the geographic view;   verifying that the identified discrete region of interest can be modified by the user by authenticating that the identified discrete region of interest lies upon a real property region; and   storing the location of the identified discrete region of interest in association with the geographic view.   
     
     
         10 . The method of  claim 9  further comprising receiving data to alter at least one of the behavior or the appearance of the identified discrete region of interest. 
     
     
         11 . The method of  claim 10  wherein receiving the data includes receiving one or more images. 
     
     
         12 . The method of  claim 10  further comprising storing the received data and updating the identified discrete region of interest based upon the received data. 
     
     
         13 . The method of  claim 9  wherein verifying that the identified discrete region of interest can be modified by the user includes authenticating that the identified discrete region of interest lies within a real property region belonging to the user. 
     
     
         14 . The method of  claim 9  further comprising receiving data describing the identified discrete region of interest. 
     
     
         15 . The method of  claim 14  wherein receiving data describing the identified discrete region of interest includes receiving data regarding the availability of the identified discrete region of interest to public bidding. 
     
     
         16 . The method of  claim 14  wherein the received data includes information regarding a business or residence. 
     
     
         17 . A computer-readable medium with computer-executable instructions stored thereon for performing the method of:
 presenting a geographic view within an online property management system having one or more discrete regions of interest;   receiving input identifying a discrete region of interest;   analyzing the identified discrete region of interest within the geographic view;   verifying that the identified discrete region of interest can be modified by the user by authenticating that the identified discrete region of interest lies upon a real property region; and   storing the location of the identified discrete region of interest in association with the geographic view.   
     
     
         18 . The computer-readable medium of  claim 17  for performing the additional step of receiving data to alter the identified discrete region of interest. 
     
     
         19 . The computer-readable medium of  claim 17  for performing the additional step of receiving data describing the identified discrete region of interest. 
     
     
         20 . The computer-readable medium of  claim 19  wherein receiving data describing the identified discrete region of interest includes receiving data regarding the availability of the identified discrete region of interest to public bidding. 
     
     
         21 . A computer implemented method for managing one or more real property regions within an online property management system, the method comprising:
 receiving data including an image;   locating one or more available discrete regions of interest within one or more geographic views having a similar size ratio to the received image;   presenting the one or more available discrete regions of interest; and   receiving a bid for the one or more available discrete regions of interest.   
     
     
         22 . The method of  claim 21  further comprising receiving a geographic region for use in locating the one or more available discrete regions of interest. 
     
     
         23 . The method of  claim 21  further comprising presenting a suggested bid for the one or more available discrete regions of interest.