US12205145B2ActiveUtilityA1

Methods for delivering mobile advertisement

Assignee: THEATRICALITY LLCPriority: Jul 10, 2019Filed: Oct 23, 2023Granted: Jan 21, 2025
Est. expiryJul 10, 2039(~13 yrs left)· nominal 20-yr term from priority
H04N 23/54G06V 20/56G06K 19/06037H04W 4/23H04W 4/029G06F 3/14G06Q 30/0273G06Q 30/0267G06Q 30/0264G06Q 30/0272H04N 23/57H04W 4/80G09G 2354/00G06F 3/147G06Q 30/0266
54
PatentIndex Score
0
Cited by
38
References
23
Claims

Abstract

Systems, methods, apparatuses and articles of manufacture for mobile advertisement systems are disclosed. A mobile advertising system in accordance with the present disclosure comprises a device capable of determining a geolocation of the device, at least one sensor, coupled to the device, for determining at least a motion of the device, a display, coupled to the device in which the display faces in a direction; and a camera, coupled to the device, in which the camera captures an scene in the direction, in which the device sends at least one image to the display based at least in part on the geolocation of the device, the determined motion of the device, and the scene in the direction, and the display shows the at least one image in the direction.

Claims

exact text as granted — not AI-modified
What is claimed: 
     
       1. A method for delivering mobile advertising comprising:
 providing one or more electronic devices in communication with a sensor and operable to capture a scene via a camera input obtained by a camera; 
 analyzing the camera input received by an electronic device of the one or more electronic devices to identify one or more of a physical characteristic of a detected vehicle in the captured scene, a behavior of the detected vehicle, and a number of occupants in the detected vehicle, 
 selecting a media for delivery based on an analysis of one or more of the physical characteristic of the detected vehicle, the behavior of the detected vehicle, a determination of whether the detected vehicle was previously captured by the one or more electronic device, the number of occupants and the one or more characteristics of the occupants in the detected vehicle, a geolocation of the electronic device, and a detected motion of the user device selected from motion and no motion, 
 delivering the media from one of the one or more electronic devices to a display, 
 
       receiving the media by the display,
 detecting a motion of one of the one or more electronic devices via a motion sensor; 
 displaying the media on the display wherein display of the received media is initiated when the detected motion by the motion sensor is no motion, 
 wherein the media is displayed for a duration of time that the detected vehicle is facing the display, repeats a sequence when a new vehicle is detected, are selected and shown in response to the detected vehicle, or resumes the sequence when the previously detected vehicle is identified, 
 further wherein the media progresses through a specific sequence of selected advertisements or messages before repeating, rather than repeating the same advertisement or messages, or displaying a random assortment of repeating or non-repeating messages. 
 
     
     
       2. The method for delivering mobile advertising of  claim 1 , wherein the media is a video segment or an image. 
     
     
       3. The method for delivering mobile advertising of  claim 2 , wherein a length of the video segment is based at least in part on a change in the scene. 
     
     
       4. The method for delivering mobile advertising of  claim 2  wherein one or more of videos and images are preprogrammed onto the device. 
     
     
       5. The method for delivering mobile advertising of  claim 1 , wherein the camera operable to capture the scene and the sensor and the display face a rear of the automobile, such that a vehicle behind the automobile can view the image shown on the display device. 
     
     
       6. The method for delivering mobile advertising of  claim 1 , wherein the at least one sensor is an accelerometer. 
     
     
       7. The method for delivering mobile advertising of  claim 1 , further comprising calculating a duration of a display time for each image in the at least one image shown on the display device in the direction based on information collected from the at least one sensor. 
     
     
       8. The method for delivering mobile advertising of  claim 1 , wherein the user device sends at least one image to the display device further based at least in part on a time of day. 
     
     
       9. The method for delivering mobile advertising of  claim 1 , wherein the at least one image comprises a quick response (QR) code. 
     
     
       10. The method for delivering mobile advertising of  claim 1 , wherein the at least one image comprises a uniform resource locator (URL). 
     
     
       11. The method for delivering mobile advertising of  claim 1 , wherein the at least one image comprises a discount code. 
     
     
       12. The method for delivering mobile advertising of  claim 1 , wherein a remuneration is associated with each image of the at least one image. 
     
     
       13. The method for delivering mobile advertising of  claim 1 , wherein a list of images is pre-programmed into the device to be shown on the display device. 
     
     
       14. The method for delivering mobile advertising of  claim 1 , further comprising the step of indicating that a vehicle is about to stop. 
     
     
       15. The method for delivering mobile advertising of  claim 1 , further comprising displaying a progressive sequence of location-based advertising. 
     
     
       16. The method for delivering mobile advertising of  claim 1 , wherein the media received is based on at least one of the geolocation of the electronic device, a brand of a detected vehicle, a make of the detected vehicle, a model of the detected vehicle, a presence of a passenger in the detected vehicle, a number of passengers in the detected vehicle, a license plate of the detected vehicle, and one or more businesses proximate to the geolocation of the electronic device. 
     
     
       17. The method for delivering mobile advertising of  claim 1 , further comprising displaying a media sequence for a period of time when the sensor indicates the detected vehicle is facing the screen. 
     
     
       18. The method for delivering mobile advertising of  claim 1 , further comprising changing the media displayed when the sensor indicates a new vehicle is facing the screen. 
     
     
       19. The method for delivering mobile advertising of  claim 1 , further comprising determining whether the detected vehicle has been previously sensed and displays a new media not previously displayed for the detected vehicle. 
     
     
       20. The method for delivering mobile advertising of  claim 1  further comprising projecting an image via a projection system. 
     
     
       21. The method for delivering mobile advertising of  claim 20  further comprising projecting a holographic image. 
     
     
       22. The method for delivering mobile advertising of  claim 1  further comprising generating a report including two or more of duration, time of day, type of media presented, type of vehicle receiving the media presented, and response to the media. 
     
     
       23. The method for delivering mobile advertising of  claim 1  further comprising receiving an input message from the electronic device for display.

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